Role of Directory Submission in Gaining Website Traffic

Today, the primary focus of the online enterprises is to approach potential customers, get maximum number of users and retain them for as long as possible. They also want to make a genuine presence over web and shorten the time of response and respond to the particular situation in an effective manner. However, the basic objective is to remain visible amongst competitors. Companies are heavily relying on search engine marketing and brand management practices to remain competent, visible, and proactive. This has substantially changed the dimensions of online marketing and purchasing. As a result, more and more number of companies is coming forth with a wide range of services including, directory submission, article submission, social bookmarking, press release distribution, local search optimization, niche directory submission, etc.
These services help to gain online visibility and builds brand reputation over time. One of the most popular services amongst them is directory submission services. It is a proven online marketing and business listing tool, which help online users and business entities to search for a particular company or brand or product in a smart and efficient way. In particular, online directories are an efficient and sensible source of comprehensive information for Internet users as well as search engines. It broadly consists of listing of several online enterprises or business in pre-defined categories. Getting a listing for your website in popular web directories can enhance popularity of your online business. Unquestionably, it will also improve the PR and traffic to your website.
Due to several advantages and apparent benefits of directory submission services, more and more online enterprises are turning towards this proven white hat and result-driven search engine optimization service. To help websites to achieve the desired results, companies use manual directory submission as an effective tool. They also provide different type of Directory Submission packages to interested customers at the most convenient prices.
Apparent benefits of directory submission:
· Increased Presence over Internet
· Additional Organic Traffic to your website
· Quality one-way links improving the page-rank of your website
As there are thousands of web directories, businesses can have an added advantage of getting listed on them under suitable categories! In fact, businesses can target specific cities or regions as per their audiences. They can also choose industry specific, or niche directories for maximum impact. It can be highly helpful when it comes to links and traffic.
Online internet marketing companies knows the basic importance of directory submission and therefore devise plans accordingly to sufficiently promote the website. In essence, online directories have dramatically changed the way of business promotion and purposely acting as a catalyst agent for online businesses or websites.

The author is associated with Easy Submission. Easy Submission offers organic search engine optimization, Internet Marketing Firm, Directory Submission and link building services globally. They help their clients to get high rank and generate only targeted traffic from genuine sources. They offer measurable results and their clients enjoy high returns-on-investment [ROI].

Article Source: http://EzineArticles.com/?expert=Jessy_Rider

Get Friendly With An SEO Friendly Link Directory

When it comes to generating traffic for your website, one of the most effective tools you can use is an SEO friendly link directory. What this does is that it exposes your website to even more visitors and the more hits you get, the better your search rankings. This is very important because you need different routes to your website so that more and more people visit you and hence, you earn even more money.

Typical Requirements of an SEO Friendly Link Directory

• Update your website regularly. You need to keep improving your website and adding new content in order to get those links posted on a directory.

• Don't overuse keywords. Your content needs to have a specific subject and direction and have to avoid turning it into a list of keywords. Use specific keywords that people are more likely to key in when they search for something about that subject. An SEO friendly link directory scans your content for keyword spamming and if it finds four or five keywords every hundred words, it will mark your article as spam and ban your website. Keyword density shouldn't be more than three percent in any case. Most good websites have a keyword density of one percent or less.

• Catchy titles and captions attract people so try to include them in your articles.

Most popular link directories will charge you but there are quite a few free ones out there as well. Make sure you find a free link directory that fits your needs. You have to keep investing a lot of time and effort to market your website properly because it is an ongoing process. Link directories help out a lot, but only if you know what you're doing. You should avoid ones that charge you for posting your link because you'll just end up paying a hefty sum to have your website appear on their lists, even though it might not get you enough traffic. More importantly, search engines like Google and Bing aren't that fond of purchased back links.

Avoid Spam

Avoid spamming at all costs! Good SEO friendly directories come with spam protection and actually scan your content and if they find something, your chances of making money off your website are gone. Search engines and directories blacklist spam websites and can even take legal action against you. You need to follow the rules and work sincerely; work smart and make some good hard-earned money!

HaraDirectory is a SEO Friendly Link Directory. The web directory is search engine friendly and search engine optimized. Find the sites your looking for super fast with great ease.

Article Source: http://EzineArticles.com/?expert=Hara_Kim

A Quick Guide On Directory Submission Service

If you are looking for an effective online business referral system, then think of directory submission service! Yes, you can trust on directory submission, as it has been the most tried and tested way of gaining maximum browsing frequency. The method involves submitting your business website to different popular directories so that visitors find it while browsing through these directories and yellow pages. There are around 1400 quality web directories that offer you the facility of manual directory submission. In order to get noticed online, all you need to do is to meet all the directory guidelines and submit your website under a most suitable and relevant heading. To be able to do this, you will have to hire professional SEO Company that can offer you effective directory submission services at very affordable prices.

Recommended by Google, Directory Submission Service has the maximum acceptance rate on internet. It helps you get more clicks and ultimately more sales leads. Considered as the most effective online marketing tool, manual submission saves your time, energy and money and reaches to a wider audience in a very short time. Driving relevant traffic to your website, its objective is the fast indexing of your business website on various search engines including Google, Yahoo, MSN and others. It includes placing one-way links to your website on these directories in order to make browsers click on it when they visit any of these directories. Having a great cause and effect relationship, directory submission services are the best tools used by SEO experts.

In order to gain proper advantage of this wonderful tool and in order to promote your business online, all you need to do is hire a trusted and well known SEO agency that can offer you excellent directory submission services at very affordable prices, meeting all your unique needs and specifications. Doing online research is worth it, as your online business entirely depends on their services. Find out all you can about SEO companies online and visit their websites to have a fair idea of their services and prices. Also, don't forget to check their client list. Their clientele suggests how popular and reputed they are in the industry. Choose the one that offers excellent services at very reasonable prices. Once you finish the process of selecting an SEO company, it is better to discuss your requirements in advance so they understand exactly what you are looking for. You can also ask them to prepare a blueprint of the process that they would follow in order to reach to a wider audience as quickly as possible. Discuss the financials in advance to avoid any confusion later on.

Professional directory submission services offer you a great deal of advantages. It helps in fast indexing of your website and tries to bag the highest rank in all the major search engine results. Having the primary objective of getting traffic that is more relevant to your website, professional directory submission services make sure that your website links get more and more clicks from internet browsers. In addition to this, there are many directory submission packages available with SEO companies. You can choose the best among them and take advantage of this wonderful SEO tool.

WL Marketing is a premier name in the industry when it comes to professional SEO services. They offer a wide range of services including article submission, press release distribution, social bookmarking, local business listings and directory submission service.

Article Source: http://EzineArticles.com/?expert=Williams_Sharp_Orlando

The Top 5 Benefits of Directory Submission

Business owners and SEO Services experts alike recognize the importance of directory submissions for increased traffic and sales. It is one of the most affordable SEO options available and offers great opportunities for business promotion. In fact, it is one of the most important factors to consider when developing your business's internet marketing strategy. When you use directory submissions to increase traffic to your site, you will notice that your search engine ranking increases; and as your ranking increases, so will the amount of traffic on your site. As you can see, directory submission is a win-win prospect that you simply can't afford to ignore. Here are the top 5 benefits of directory submission for you online business website.

1. One-way links. Search engines place a premium on one-way links rather than reciprocal links, and directories are a great way to obtain those valuable one-way links. Search engines also place great value on links from sites that are well-established and are relevant to your market niche. Since directories allow you to place your listing in the categories that most closely fit with your product or service, you can rest assured that search engines will consider these links relevant. And you have the option of choosing older, more well-established directories that will show search engines that your links come from authoritative websites.

2. Search engine listings. Once you submit your site to a directory and your site is listed, it will only be a matter of days before the major search engines begin listing your URL as well. Robots are constantly searching for new websites and will find your website fast if it is listed in a directory.

3. Keyword relevance. Having your site listed in a web directory can help build keyword relevance, which in turn results in more traffic to your website.

4. Brand awareness. Directory submission is essential for increasing brand awareness.

5. Affordability. Directory submission is one of the most affordable SEO strategies you can find. Many directories will list your site for free, and even those sites that charge to list your site don't charge a prohibitive amount. Directory submission is easily one of the most economically reasonable ways to address link popularity, brand awareness, and keyword targeting for your website.

One of the drawbacks to directory submission is that is a tedious process. SEO experts and internet marketing professionals have discovered that manual submission to directories is the most efficacious way to complete the directory submission task since each directory has its own rules and regulations for submission. Using submission software runs a great risk of rejection since such software is unable to customize your listing for each directory and can't choose appropriate categories and subcategories as accurately as a human can. But manual submission can take a lot of time and effort.

If you're truly committed to using directory submission as an integral part of your overall internet marketing strategy, you may consider utilizing the service of an internet marketing expert. Not only can an internet marketing expert help you determine how best to use directory submissions within your strategy, but he can also tell you which directories to pursue and which to avoid. He will know which niche directories most closely match your product or service, and he can even take care of the directory submission task on your behalf.

Whether you choose to take on the task of directory submissions yourself or hire a professional to do it for you, be sure to take advantage of the benefits of directory submissions. You'll be glad you did when you see the increased traffic to your site and when you watch your visitors turn into loyal customers!

Seomul Evans is a senior SEO services consultant with "SEO 1 Services" and Add Url cafe.

Article Source: http://EzineArticles.com/?expert=Seomul_Evans

Build Your Own Website Directory

It seems everywhere you turn on the internet today someone has started another low-quality general web directory plastered with Google Adsense ads in the hopes of making some easy money from other webmasters who are trying to acquire backlinks and traffic to their site. These directories have several things in common that dooms any possibility of them becoming a success:

• poorly thought out or copied directory categories
• default script template installed and not personalized
• Google Adsense or other affiliate advertising is plastered all over the site
• site is poorly marketed and will never provide traffic to links in the directory
• site will accept any link to fill directory categories rather than focusing on quality listings

You can see these new directories popping up daily if you are a regular reader of any of the popular SEO forums. It seems that anyone who learns a little about search engine optimization gets the "original" idea to set up a website directory. With a market so saturated with bad content and greedy webmaster's it's hard to imagine that anyone is financially successful running a directory, but there are financially successful directories on the internet so it can be done.

To Niche or Not To Niche

There will always be a market for specialized directories who focus on one discrete topic and organize the resources within this topic logically. While search engine's are the internet user's first stop when trying to find resources, high quality website directories within any competitive industry can be found on the first page of results for popular searches at any search engine.

If you are going to start a website directory the first thing you need to decide is "what is this directory going to be about?". If you want to start a general web directory of resources you will be in direct competition with internet search engines and several directories that are already well established.

For the average webmaster that wants to start a web directory my suggestion is to pick a topic you are knowledgeable about and interested in and create a niche website directory about this topic. This approach has several advantages over starting a general website directory including:

• you are knowledgeable about the subject and will know what categories are important to people in that industry
• traffic to your directory will be targeted and industry specific benefiting the sites with outgoing links in your directory
• less competition since you are specializing your site making it easier for you to become an industry authority
• branding yourself is easier if you choose an industry to associate your directory with

If your goal is to make money with your directory make sure to consider this last, well after finalizing your directory topic, category choices, site layout and marketing plan.

Your goal should be to gain credibility within your industry first not plasture your site with advertising in the hopes of getting a few site visitors to click on the ads you have placed there.

Too many would be directory owners place affiliate ads ahead of their directory listings and above the directory categories on their main page.

You have to stop and ask yourself, what does this say about your website? Are you more concerned that your site visitors see your paid advertising or your directory listings?

What message does this layout choice send to businesses who may want to list in your directory? It's a safe bet that no one wants to see Google Adsense results listed above the directory listing that they have paid you for and you should keep that in mind when working on your layout.

Paid vs Free Directory Type

After selecting the main topic for your directory you should choose the business model that makes the most sense to what your goals are with the directory.

There are several popular directory business models on the internet including;

• Paid Only - as the name suggests, you are required to pay to have your site listed in a paid only directory. Generally, sites in a paid directory are of higher quality since the webmaster's of these sites care enough about their business to spend money on them.
• Free Only - you will not see this type of directory anymore as pretty much every directory script now comes pre-installed with a payment module.
• Paid & Free - the most common form of directory model. Free links can be considered one-way or reciprocal since technically a reciprocal link does not cost money. Payment will usually make your listing appear ahead of other listings or with bolder styling to make it stand out over the free links.
• Reciprocal Only - a common directory type but is getting a bad reputation. Some people view reciprocal only directories as link farms used to artificially drive up link popularity for a directory by forcing a return link prior to inclusion in the directory. While there are legitimate directories that are reciprocal only I would suggest going with one of the 3 previous options so your site does not get confused as a link farm.

The choice is yours but I strongly suggest using either the Paid Only or Paid & Free model. If you choose the Paid & Free model, after your directory has been in existence for a while and has gained some reputation you have the option to switch to a Paid Only model so you don't have to wade through 100's of low quality submissions a day.

If you want to keep a free option for webmasters you can make the free links "reciprocal only" in combination with your paid options. This will give your directory the added benefit of boosted link popularity from webmaster's "linking back" to your site which will help you become the authority site in your industry that you should be trying to be.

Know Your Target Market

The key to running a successful directory is understanding what a website owner is looking for in a listing from your directory. This is especially true if you are running a paid only directory and you want to attract listings.

Most webmasters are looking for one or a combination of the following:

• One way backlink from an authority website in their industry (increasing their link popularity an important factor in search engine optimization)
• A fully indexed site that is crawled by SE's regularly and can get their site spidered and indexed
• A combination of high Google page rank + a low number of outgoing links on a webpage within the directory that is relevant to their business.
• An overall boost to their search engine rankings from the increased link popularity a backlink from your directory will bring them (why this could help a website in the search engine rankings is beyond the scope of this article)
• Targeted traffic from your directory that leads to sales
• An attractive, easy to find listing on an authority site that is related to their main site topic
• Something for nothing

The key to having someone want to pay to be listed in your directory is to show up repeatedly for keyphrases they are searching for. This means doing keyword research and creating category pages, meta description tags and page titles that are keyword rich and provide you with a good opportunity to rank for the terms webmasters in your industry are searching for.

If you don't do this keyword research and you set up your categories improperly webmasters will never find you. If they can't find you they definately won't be paying you. This is where creating a niche directory can be to your advantage. If you are knowledgeable on the subject you will have a pretty good idea of what categories to set up already and will only need to augment your experience with keyword suggestion tools.

Once your directory starts to get listings the "content" is created by the webmaster's adding their listings to your directory. That's the nice advantage of running a web directory: the user's create the content for you! You only have to create the framework for them to work with and approve their entries.

Keyword Suggestion Tools:

• SEO Book Keyword Suggestion - http://tools.seobook.com/general/keyword/ (free, recommended)
• Overture - http://inventory.overture.com (free)
• Wordtracker - http://www.wordtracker.com (free trial, then paid)

Choosing a Directory Script

There are a number of items to focus on when making a directory script choice (assuming you do not program the script yourself). You will need to decide whether you will want to run a directory consisting of static html pages or pages built dynamically from a database.

If you choose to build your directory using static html pages be prepared to do a lot of work maintaining your directory as each page will need to be manually edited to add and remove listings.

If you choose a pre-made directory script chances are you are buying a database driven directory script. While this introduces additional complexities to creating your directory the powerful features and abilities a database system provides should not be overlooked.

Simple installation readme files are usually included with the directory script with detailed step by step instructions describing how to install the script. Make sure you read the script requirements prior to making a purchase and ensure your web hosting company supports all of the options required by the script.

Directory Script Requirements (in general):

• 1 empty mySQL database with username and password (you must set this up yourself using your hosting control panel or phpmyadmin)
• PHP support on your hosting server
• MOD rewrite support - this is an absolute must as this changes database scripts from writing ugly URL's of the form [http://yourdomain.com/index.php?cat=1&id=34] into [http://yourdomain.com/category/] . This helps both internet user's and search engine's distinguish what your webpage is about and creates a much easier URL to remember.
• fast web hosting - helps with usability and credibility
• ftp client program installed on your personal computer - used to upload the directory script files to your web host and perform any permission changes required to make the scripts function. If any permission changes are required they will be noted in the installation instructions for the script.

Recommended Directory Scripts :

• WSN Links or WSN Links Basic - http://scripts.webmastersite.net/wsnlinks/ (recommended) - mySQL-PHP driven and highly customizable. WSN links is $58, WSN Links Basic is free and features a stripped down version of the admin panel.
• Reciprocal Manager - http://www.reciprocalmanager.com -paid only script $147. Unique in that it stores information in a database but allows you to create static html pages from the database entries. Static pages in general load faster making this an attractive script on slow hosts.
• Site Sift Listings - http://scripts.site-sift.com/ - mySQL-PHP driven that is fairly easy to understand and maintain. Great option for novice webmasters. Script is free with a $50 payment to remove the copyright link.
• PHP Links Directory - free and easy to use. mySQL-PHP driven.

Script Installation Procedure (in general):

1. Download the script package from the script vendor to your local machine (or directly to your webserver if you have shell access)
2. Read the installation instructions in full
3. Create an empty mySQL database on your hosting server. Write down the database name, database username and database password.
4. Edit the DB configuration file and add the database information from step 3. The installation instructions should indicate which file will need to be edited.
5. Upload all of the script files to your web host in the httpdocs folder (folder may have a different name depending on your hosting company) using an ftp program. If you are not going to run the directory from the root of your domain you will have to create a new folder on your web host and upload the script files there.
6. Run the installation script for the directory following the on screen instructions. If you have errors consult the installation guide and /or support forum for the script.
7. Remove the installation script (so no one can re-install your directory maliciously)
8. Log in to your admin panel with the admin username and password created during installation.

Please note these steps are general mySQL-PHP directory script installation instructions. Each directory script will have specific installation instructions that fall outside of the scope of what is listed above so be diligent when reading the instructions provided by your script vendor.

Customizing the Directory Templates

Now that you have your script installed you need to personalize the look and feel of the website template to distinguish yourself from the crowd. Too many webmasters feel that their job is done once the script has been installed and choose to leave the default template in place unchanged.

Adding a professional design to your directory helps give the impression that you are working diligently on your directory and will also help you gain credibility with webmasters who may be candidates for inclusion.

If you download and install a free script, don't customize it and have the copyright link at the bottom of every directory page do you look like you care about your business?

If you can't spend $50 to remove a copyright and another $50-$100 customizing the look and feel of your business then I'm afraid you are going to have a lot of trouble getting people to pay you for a listing in your directory.

Most directory pages are built using php includes which is a fancy way of saying "build the webpage from these pieces". In general, each page in the directory is built using a header file, footer file and body content file.

You can usually find these files stored within a folder called /templates or access them through your directory admin control panel. Since each script handles building of webpages differently, describing the procedure to edit the template files falls outside the scope of this article. Please consult the documentation included with your script for tips on customizing the look and feel of your site.

Marketing Your Directory

It goes without saying that webmasters are going to have to be able to find you before you can convince them that they need to be in your directory. Marketing your directory is where you will find out if you have what it takes to be successful.

A great place to start marketing your directory is to acquire backlinks from other directory owners. From an SEO perspective it is best to acquire backlinks with varied anchor text and description but make sure the anchor text "keyword directory", "keyword website directory" or "directory of keyword resources" is used for your most important backlinks.

Offering webmaster's an incentive to link back to your site is also a great way to boost the visibility of your directory. Typically, this incentive would be better placement or more links in your directory for providing the link back.

Another great way to set yourself apart from the also-rans in the directory business is to add a unique feature to your directory listings template that other directories in your industry don't offer.

This has two benefits:

• you will be able to get other webmasters linking to your site more easily because it offers something original
• your directory will be more desirable to potential webmaster's because of the enhanced features. It may be as simple as adding a phone number with your listings or linking to a road map and driving instructions but this facet of directory building should not be overlooked.

In the Beginning

The temptation to fill your empty directory pages with links can be great in the beginning. Resist this urge. The listings in your directory are all you have in terms of site credibility.

Do you want your directory to be a valuable resource or a link dump? If you approve every site that applies or every site that links to your directory you will end up with a directory of lousy listings. If you have a directory full of lousy listings no one is going to use your site and acquiring unsolicited backlinks from other webmasters to your site simply won't happen.

Strive to maintain a relevant, valuable resource in your chosen field and you will have success. How much success and how quickly you achieve that success is directly related to the amount of time and energy you put into the directory as with any business.

Web Directory Tips Summary :

• Choose a niche subject that you are knowledgeable about as your directory topic
• Use keyword suggestion tools in combination with your experience to craft directory categories
• Only approve relevant, properly categorized, quality websites
• Modify the default directory script template with your own design
• Try and figure out features that other directories in your industry do not offer that would appeal to potential submitters
• Remove the script copyright from your directory pages (pay to do so if required)
• If you are using a DB driven script make sure to get MOD rewrite working so you have SEO friendly URL's
• Make sure to include a Terms of Service, Contact Page and Privacy Policy (if you are running a paid directory make your refund /review policy as clear as possible to the user prior to the payment screen)

About the Author:

Michael Lawrence offers search engine optimization services [http://www.seowebguide.com/seo-services/] and runs a Paid Directory of SEO Resources

Article Source: http://EzineArticles.com/?expert=Michael_Lawrence

Google and DMOZ (The Open Directory Project) - The Odd Couple of Internet Directory

Google and DMOZ - Organizational Dichotomies in Partnership

In one corner you have Google - analytic, automated, user interactive, driven by rules-based mathematical algorithms, digital efficiency - trusted and respected.

In the other corner you have The Open Directory Project (DMOZ) - completely people-driven, uncommunicative, no rules, no feedback, inefficient, analog - not trusted.

It is like having Herman Hollerith's punch card system feed data into today's grid and super computing environment. It just DOES NOT COMPUTE! Stone Age meets the Digital Age.

So what is the relationship between this two unlikely partners?

Google commands the Worldwide Directory of Website Registration. But you cannot just add your Website to the Google Directory. Some time ago, someone at Google decided that if your website was listed in DMOZ (The Open Directory Project) then it was worthy of possible inclusion in the Google Directory. BTW Alexa also opts for this 'good-enough-for DMOZ then-good-enough for-us' approach.

The Open Directory Project has long been chastised for its troll-like gatekeeper presence when is comes to granting DMOZ directory status that feeds key global Internet Directories, like Google and Alexa. A completely volunteer organization, The Open Directory Project has received accusations of corruption, manipulation and incompetence when it comes to determining what domains get listed in the DMOZ directory. Some websites have been listed on DMOZ one day and then days later removed - with not even a simple explanation to why or why not. This is just basically WRONG!

The article, Ineffective DMOZ by Baron Turner (circa 2005), effectively articulates the wrongs of this volunteer organization.

Why has Google never intervened by advancing DMOZ from this highly suspect environment of an "all volunteer" editorial organization to a professional, accountable, semi-automated and communicative editorial organization? One of those web mysteries.

Example: Our organization has 8 commercial websites. In the last year only two of the eight websites have had the honor of getting listed on DMOZ. Why these two got accepted and the other six were rejected is the "sixty-four thousand dollar question". Or were they rejected? No way of knowing. DMOZ has no feedback mechanism! There is no way of knowing if:

1. a submission request was actually received by one the DMOZ volunteer editors

2. if it is in the DMOZ queue for review or

3. if it was rejected by a DMOZ editor and WHY it was rejected!

The absence of ANY type of feedback mechanism as part of the DMOZ process is simply a broken customer management system. Each and every Webmaster that submits to the Open Directory Project is a DMOZ CUSTOMER! DMOZ offends its customers by showing disrespect to these webmaster and SEO professionals.

Google represents capitalism, competitiveness and dynamic change. DMOZ is too close to a a third world Dictatorship. The topic of this unlikely partnership could be material for a new Reality TV series. Wait! Maybe the Google-DMOZ Irony is material better suited for The Daily Show with Jon Stewart or The Colbert Report with Stephen Colbert.

In the 30 plus years in the High Tech Business, I have come to observe that the longer you have the same group of unaccountable people involved in a process, a process that is unchecked or not audited, then you will get laxness, arrogance and opportunity for corruption.

Maybe it is time for a Google REALITY CHECK on The Open Directory Project. Google has a responsibility to bring the now arcane processes of the DMOZ organization into the customer-centric age of Trust and Accountability.

Until then best of luck in getting listed in the The Open Directory Project.

Carl Chesal is a business and channel development consultant, trainer, photographer, and hobby carpenter. He operates BizFare Enterprise Inc and Foursight Photography, which provide business development, marketing, and internet marketing consulting services. Carl with wife, Janet, also operate a number of e-commerce web-sites.

Article Source: http://EzineArticles.com/?expert=Carl_Chesal

Directory Site Submissions - Posting Your Links to Directories

Directory submission is one of the most significant things you can do when you're link building. Directories want to offer a service. If they are good at listing, they get traffic. Lots of websites try to get listed on unpaid directories without becoming relevant. This may definitely create directory distribution hard. Your directory submission must be completed when your website is totally functional and all set for viewing. You should have finished constructing the basic principles of your website before you submit your URL for acceptance.

With search engines increasingly becoming more crucial of spam generated website traffic, it is very important to create your page rank naturally and organically. This means using only white hat tools to optimize targeted traffic. One of the extremely rated tools in this organic traffic generation is directory submission. It indicates having your site link posted on online directories that may subsequently convert clicks to visitors on your website. There are numerous ways of achieving this, with professional companies and SEO experts providing this service or manual link submission. These directory submission tools are compared below:

Automated Directory Submission: This tool, as the name suggests, is a software program directed way of posting your link to the directories. It is a black hat listed tool and is not a recommended way of building link popularity, with many directories blocking such tools. Directory submissions done automatically are believed spam and if discovered will be flagged with the possibility of your website getting blocked by search engines. It also encounters the chance of posting links in the wrong categories in the directories rendering the submission less effective. If this link popularity tool should be used, it ought to be used minimally and follow up checks should be done.

Manual link submission: This involves publishing your site link manually without the use of any automation tool. A time consuming, labour intensive and costly method of constructing your traffic, it is among the most reliable tools as it is easy to track performance of the links. It is also the top most directory submission white hat tool and you can be sure search engines will not flag you. It's an organic means of building traffic. The flip side of this linking tool as mentioned is that it is labour intensity. Nevertheless it decreases the likelihood of publishing the link in the wrong category which might lead to the link being removed by the directory owners. Manual link submission is the most recommended tool, the work involved is notwithstanding.

In conclusion, link building through directory submission is one of the most effective SEO tools. If utilized correctly, it can provide highly rated organic traffic to your site. The question is whether not to use such a tool, but how to use it. As discussed, the two main ways are. First is to outsource to freelance professionals, SEO companies. The advantage with this is having people who are solely dedicated to get this done and they give some level of guarantee in their experience. The second is by doing it yourself, in contrast to getting a professional, SEO Company. This can be a more cost effective method of doing this with efficiency guaranteed as you'll be able to follow your links. Directory submissions will increase your website visibility. In return that will increase your website traffic. It also generates backlinks to your website. The more backlinks you have the higher up you'll be ranked in the major search engines.

To any one who is interested to learn a lot more with regards to the directory site submission, an up and coming business process outsourcing market which can most certainly help quick start your small business and enable you to save lots of dollars, then get access to virtual assistants. You'll like it!

Article Source: http://EzineArticles.com/?expert=Joan_Geyser

Powerful SEO Strategy - Article Directory Submissions Back Links

Search engine optimization has always been an important tool for businesses and Internet marketers. It has helped businesses make money and has helped them reach their intended audience without spending too much money. Nowadays, internet browsers can easily look for the stores, products, or items they want online. With a single click results come out and they pick which stores they want to patronize. A powerful SEO strategy will help any entrepreneur excel in the industry they are in.

A powerful SEO strategy will have to be combined with other internet marketing tools to make it effective. Crawlers will move a site up the page rankings if it has several back links networked with it. The content of the site must also be search engine optimization friendly. The keywords you use for your site must be unique to separate your site from the competition. Finding the right set of keywords is tricky because you might end up using the same keywords as your competitors. Use specific keywords that stand out and frame the content of your site that matches with your keywords. Be specific and avoid general keyword phrases. Also use the keywords as the title of your site and the articles you would want to use.

Keywords are not the only determining factor of the success of your powerful SEO strategy. One must also link a site to websites or blogs that are in the same industry or sites that are relevant to their target market. Links will help define your site as search engine optimization friendly. Unique links and redirected browsers will boost the ranking of your site because of the traffic it generates. One way to help you build your list is to coordinate with other sites and give them a link to your site. But in return you must also use their links in your site. You can also post comments or write articles that can help their site. You can place your links at the end of your comments or the article you have made.

Article marketing can also help you build your list. You can deposit the articles you have written in online directories. Put your links on the articles and once a publisher decides to put them in their site, readers of the article can be redirected to your website. The more internet browsers are redirected to your site the higher your chances of moving up page rankings. The back links you have generated through online directories will increase your website traffic and make your site more search engine optimization friendly.

Search engine optimization is not achieved by using only one means of internet marketing. An integrated approach must be done to increase your page rank in search engine results pages. You must first understand your customers and the best places to reach them. Understand your market base and use the appropriate internet marketing tool that can help your site and your business. A search engine optimization friendly site will help increase your sales and your website traffic.

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The Role Of Web Directories In Search Engine Optimization

The opinions about web directories are often divided. Some experts in Search Engine Optimization say that submitting articles in directories is irrelevant while others give it the five-thumbs up.

New or old websites can actually benefit from directory websites if there is a balance when it comes to link building strategy. If you would submit your website, you have to make sure first that it has the right quality that could benefit not just your site but your business at the same time. You should check out the domain age of the directory, the page rank, and other factors that would help you determine whether the web directory is reliable or not. It would be best if you take advantage of human-edited directories in the World Wide Web rather than the automatically generated ones. The enlisting of websites would take longer but it's definitely worth the wait.

You can increase the credibility of your company's website if it is part of the well-established and one of the most popular web directories. More so, the benefit of these directories is to increase the rank of your website in the most popular search engines. This is one of the most effective techniques in search engine optimization. If the web directory of your choice indeed has high quality, it will deliver you backlinks in immense amount which will be crawled by the search engines. The more traffic you get, the higher will be your rank. Therefore, people would consider you and your business to be dependable and that you can cater them steadfast services and products.

That is why it is vital that you always check the categories and the listings of the web directory before you submit your website. Don't let it be a part of the spam-filled directories which would decrease the integrity of your site, hence affecting your business. Search engines must cache your site through these websites and it must also be well-indexed at the same time.

There is a vast range of directory websites that you can find today and you should choose the right one depending on your target audience. For those who are targeting a smaller audience, local web directories are available for a particular area or a state. There are also some web directories that enlist websites of the same niche. Most business owners actually prefer the latter directory since it gives them traffic from their targeted audience. Thus, increasing the chances of getting more sales online.

Submit your website to the best web directory on the net

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Market Your Website By Submitting Articles To Article Directories

Write about things you are knowledgeable in, and have passion for. Feel passion when you are writing, and your writing will improve. Article writing is one of those exercises that for a few people produce truly phenomenal results online. Some online article authors are total amateurs, but their writing is also quite good. Quality is so essential to article marketing. You don't want your web site to look like it's cheap and aimless.

There is no better way to increase traffic than having content and submitting this content to article sites. Many webmasters are using RSS Syndication and it is becoming the way content is delivered to websites on the internet. Creating unique good quality will help with the search engines and visitors. Without good, relevant content the Internet would be nothing. Many webmaster agree that relevant good quality content is king. The pages will be indexed in the search engines because the keywords are relevant and match the content of the article.

One of the benefits of submitting articles to article directories is that once the article is there in the directory it is not archived as time goes on. There are niche directories that only accept articles within their niche. One of the best article directories are very easy to use and provide members with a lot of help in the form of online tutorials and help screens. Article Directories is the one place where webmaster and authors can submit articles and get published. Article directories exemplify the best kind of website that Search Engines love the most. The first benefit of writing articles and submitting them to article directories is that it establishes you as an expert in your particular field.

Many publishers come to article directories looking for articles to publish, they take the article and post it on their site. When writing your articles, you need to focus on providing specific information the publisher will find beneficial.

Using a niche article directory is a great way to publish specific articles and sell products in that niche. This enables them to publish your article faster and with fewer errors. The giant article directories need approve hundreds of articles a day. Submitting your articles to directories is free. Article directories are websites that house free articles. Anyone can write an article and use it to promote their website. The distribution of articles through free article directories is one of the best ways to promote your website.

Want to know if this process has actually done anything for you. You are writing for people. If you are writing to get traffic and you are not receiving it, you might get discouraged but don't be, the link benefit in the long run will bring the traffic. One can use this method to try and draw in user traffic as well as use other procedures to bring visitors to their particular site. Writing and submitting articles is the most effective way to publicize your website, build one way links and promote your website.

Your link that you include in your article should point back to your site, but should also reflect the theme of the site. It can take several months to get into some directories so it can be frustrating but don't give up keep submitting articles.

David Marc Fishman is the owner of free articles [http://www.myarticlezine.com] site and articles [http://www.articleriot.com] site that is also free.

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Free SEO Directory

Building Backlinks in Search Engine Optimization

Search Engine Optimization (SEO) is all about building relevance and trust for your website. Between the two, a higher weightage is naturally given to the latter because it is obviously much easier to manipulate one's own website to improve relevance.

So, how do you build trust for your website? You build trust by creating backlinks from external sites - every backlink is considered a vote of trust towards your website. Alas, this is a simplified explanation because the search engines actually consider many other factors such as the trust of the linking site, the number of external links on the page, the placement of the link, text surrounding the link, theme of the website, anchor text used, whether a nofollow attribute is applied, etc.

Unless you have a relatively big company that is able to generate media attention, chances are you are going to have to actively go out and build your own backlinks. The trick is to build backlinks from different types of websites so that you have a mixed backlink profile. You should also spread the link-building work over an extended period to make the growth look natural, in order not to raise a red flag with the search engines.

One of the most popular places to obtain backlinks are from web directories. However, the search engines have caught up with the trend, and Google for example, started penalizing web directories in their search index and lowered the value of directory backlinks. However, there are still a handful of directories that are still worth considering like DMOZ, Yahoo! Directory, Business.com, and Botw, although they are quite expensive - an annual listing in one of these directories alone can run you up to $299/year.

Another major source of backlinks are content sites like Squidoo and Hubpages. You have the freedom to submit articles of any topic and add your backlinks in the content. Because these types of sites receive millions of visitors every month, you not only gain the benefit of a backlink from a high trust website, but also potential customers who visit your website from the links in the article.

It is worth noting however, that sites like Hubpages have very strict editorial policies, such as the published articles should be original and not published elsewhere before. Authors are also scored based on the quality of their articles and their participation in the community. The author score is very important because a nofollow attribute will be applied to the articles if the score falls below 75, rendering the backlinks in the articles useless.

Online press release sites like PRweb and Singapore365.com are also worth exploring. Due to the nature of these types of websites, companies are given more leeway in promoting their products and services in the content - in fact, it is expected! And because most of these press release sites only accept paid submissions, you can expect your press release to almost always get approved, no matter how commercial they may sound. Most of the press releases submitted to bigger sites like PRweb also gets syndicated on Google News and Yahoo! News, giving your press release added exposure.

Larry Lim is an SEO specialist, having consulted for multi-nationals like SPH, Edelman, TM, Popular, Knight Frank and iProperty, since 2005. Visit SEO Company to learn more about his Search Engine Optimization services.

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