Either you are doing affiliate marketing or you have an e-commerce website, you need to find these keywords. Here are several tips that will help you in the process of finding, compiling, evaluating, and selecting your SEO keywords and key phrases, that you are going to succeed with.
What you need to do, is to choose a niche, then compile your list. This can be tricky because you know your business intimately. You might know what words best describe the product or services you promote/sell, but the chances are that you don't think the exact way as your customers. That is when keyword research comes in. Apart from asking people what keywords they would use to find several products or services, you can always use a keyword suggestion and analysis tool.
Always avoid extra spaces, hyphens, periods, apostrophes, quotation marks, and other symbols such as ($,%,^,$,%,&,$,$). Instead use synonyms and plurals in addition. This is exactly what keyword suggestion tools will let you do a lot easier : Find the most profitable keywords in your niche by 'spying on your competition".
Once you have the root keyword that best describes your product or service, then you simply use the keyword research tool that will automatically generate thousands of keyword phrases for you instantly. If you've never used such a tool, then you must try it out. Keyword research tools save you hundreds and hundreds of hours that you would spend researching on your own, they effectively let you select the most profitable keywords, they even spy on your competitor's PPC campaigns and lets you replicate their success.
Look for the long tail keywords. Usually between 3 - 10 or even more keywords in one single phrase. The reason for this is simple. The longer the key phrase the less competition on it, and what that means, is exactly what you're looking for, to rank high for some specific keywords, if it is possible to rank #1 for one single keyword phrase that has around 30 to 50 thousand monthly searches on Google alone, then you are looking at some serious customers.
As the Internet evolved people slightly changed their habits of using the search engines. You might not believe it, but there are even 10 - 20 keyword phrases with thousands and thousand of monthly search, these are usually questions such as "What is the best natural treatment for anxiety and panic attacks". This keyword phrase has 11 keywords and it has well over 5000 monthly searches.
Now that you know the basics, take a step ahead and use a keyword research tool. Keyword suggestion software such as SEO Elite and WordTracker are very helpful in finding the popularity of your keywords and phrases, and will even turn additional keywords and variations. For example, if you would be selling fat loss products and you only have the key phrase 'weight loss' on your keyword list, then you must be more specific in your description, or you might loose customers.
Lets have a quick look at what keywords are related to "weight loss" :
weight loss: Search Volume: 9,140,000
Related keyword phrases you should also consider :
fast weight loss : Search Volume: 201,000
healthy weight loss : Search Volume : 49,500
weight loss programs : Search Volume : 165,000
weight loss diet : Search Volume : 450,000
These are just a few keywords, of thousands available, that would target the exact same customers, interested to find weight loss products or information about losing weight. Using additional keyword phrases that the keyword research tool returns, will not only increase your chances of getting more potential customers but also rank higher in the search engines for some gold-mine keywords.
Which keyword suggestion tools are the most effective?
Most of them promise high-end results for your optimization strategies, however only a few of them are effective. I've tested more than 10 keyword research and analysis tools over the past two years, and I can say I'm very satisfied of Wordtracker, SEO Elite and Micro Niche Finder. Feel free to read my complete reviews of these three products below.
Overall I find Wordtracker, SEO Elite v. 4.0, and Micro Niche Finder to be the best Keyword suggestion tools [http://www.affiliate-secrets.info/affiliate-secrets/] currently out on the market.
Alex is a full-time internet marketer, he reviews digital products at his website Affiliate Secrets
Article Source: http://EzineArticles.com/?expert=Alexandru_Matei
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