What Is Social Bookmarking SEO?

What is social bookmarking SEO? In fact, this is intentional use of social bookmarking for search engine optimization purposes. The goal of every site is to be on top of Google (or any other search engine) rankings. Such bookmarking service improves position of a site in search engine rankings and makes it visible for millions of potential visitors.

A such service site offers users to create own accounts and share information on sites they have found interesting. Moreover, it is possible to tag information, choose categories, which makes searching for certain sites easier. For example, if you are looking for sports related sites it is easy to find worthy sites using social bookmarking resources.

Some such bookmarking sites do not require any registration, but if you pursue SEO goals such an account can be very helpful. Social bookmarking has become an extremely effective search engine optimization method which has already got thousands of sites to Google's top.

This service requires certain skills, and certain factors are to be taken in to account. One needs to remember that honesty is a must in these bookmarking services. As a matter of fact, users share their thoughts and feelings as to sites they consider interesting. Thus, if you want to make your web site popular in the service, you should certainly honestly express your thoughts. By the way, if you provide visitors with the wrong information on a certain web site, they can certainly press Dislike button and your web site will be tagged as not useful.

Naturally, everyone's goal is increasing web site traffic, and this goal is achievable only in case you are being honest. Social bookmarking may have an avalanche effect - you share your web site and lots of visitors find it helpful and recommend it to their friends. Your web site will promote itself in such a way. More visitors means more traffic. Bookmarking of this type will surely develop in future, offering new services and opportunities. So, is it maybe the time for your to social bookmark your web site?

Many people have lost their jobs today and are trying to create a site and set up an internet business. But to achieve success they need push their sites for specific keywords. This process is quite expensive but one of the affordable ways to do that is social bookmarking service. It is not that expensive to order on the one hand, on the other hand you can even do that yourself using social bookmarking software.

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High PR Dofollow Social Bookmarking Sites

Social bookmarking grew from a convenient service for the Internet users into an effective SEO tool. The rise of bookmarking popularity was in 2007 when major players hit the market. At first, social bookmarking services offered users publication of links to their favorite sites, articles, web pages, music and videos, blog posts etc. Very soon it became clear that it is possible to promote web sites with bookmarking, and increase web site targeted traffic.

Social bookmarking works in a very simple way. Every bookmark that you post is a relevant one way back link. As known, back links published at high PR web sites are valued by search engines like Google. Consequently, the more links you have, the higher ratings you may get from Google.

The good thing is that most bookmarking websites have very high PR and they accept dofollow links. What is a dofollow link? This is an attribute to a link. If a website owner attributes a link as nofollow, it means that he or she assumes no responsibility on where this link may take users. Consequently, nofollow are totally ignored by search engines.

That is why, when looking for reliable bookmarking services, you choose high PR web sites and those web sites that have dofollow links. Social bookmarking is beneficial in several ways. Firstly, this is a great opportunity to advertise a web site, since bookmarking sites are visited by millions of people. Thus, even if a small portion of these people visit your website, there will be a sharp traffic increase.

Besides, every dofollow link at a high PR web site is a relevant back link to your website, which means higher ratings from Google. Of course, there are no guarantees whatsoever. Social bookmarking can not perform magic. At the same time, this is a very effective method popular with both experienced and amateur webmasters who are using bookmarking for search engine optimization purposes.

Many people have lost their jobs today and are trying to create a site and set up an internet business. But to achieve success they need to push their sites for specific keywords. This process is quite expensive but one of the affordable ways to do that is social bookmarking service. It is not that expensive to order on the one hand, on the other hand you can even do that yourself using a social bookmarking tool.

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Dofollow Social Bookmarking - Helping You Generate the Traffic You Need

Dofollow social bookmarking will help you generate the traffic you need to your site to provide you with increased sales and activity. Social bookmarking is what happens when an individual tags a website so they are able to return to the site again at a later date. The difference in making an ordinary bookmark of a site and a social bookmark of a site is that you are not going to be saving the site information in your browser on your personal computer you are going to be saving the site to a location on the web. Since you have the bookmarks established at an online location it is easy for you to share them with your friends and family.

Dofollow social bookmarking will not only allow you to tag and save the sites that you found to be interesting they will allow you to browse through the sites that other people have found interesting enough to tag and save. So you have the unique opportunity to get information concerning many different sites. You will be able to browse the listed sites in categories.

The listings will be divided into the popularity of the listed site, the ones that have been added the most recently, or the category of pages that are there like places to shop, political views and reviews, technological information, news reports, blogging and sports information. You choose the type of web pages you are looking to find and then the list of all of the ones that people have saved are brought forward so you can check them out.

The sites like Dofollow social bookmarking are actually used more frequently as an advanced search engine. People come to the site and they type in what they are looking for just like they would on an average search engine. The difference here is the pages that are suggested are suggested because someone found the site very interesting and saved the path so they could return.

These sites are very popular and they are beneficial to the people who are searching for different websites. You will no longer have to search through several pages of completely useless information in an attempt to find something you are interested in. You will pull up the site and you will immediately have access to the categories of information that you are trying to access. When you do find something that you think your friends will really like to see as well you can easily send them the link or send them to the same site where you have your things bookmarked.

This is one way to find interesting information without finding all of the trash information. The only way for the pages to be saved onto the site is for someone to have went to them and found the information they contained to be highly useful. Then they saved the page to return to and you gain from the knowledge they learned in their quest to find the original site.

Dofollow social bookmarking lets you save the websites that you want to bookmark and return to without having to save them on your computer, you can save them on a place on the internet and share them with others.

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What Is StumbleUpon and How Is It Used?

Founded in 2001, StumbleUpon (sometimes abbreviated to SU) is a social bookmarking website that essentially coordinates the distribution of website content, whereby users "StumbleUpon" webpages recommended by friends. When a user discovers and rates a website by giving it a "thumbs up", the website automatically becomes a favorite of that user. Conversely, if a user dislikes a site, he/she can give it a "thumbs down". Additionally, users can "stumble" their personal interests and pastimes such as photos, videos and games.

How is StumbleUpon Used

To effectively use StumbleUpon, the StumbleUpon toolbars need to be installed on your browser: To date, Firefox, Windows Explorer and Google Chrome are the only browsers on which the toolbars can be installed. I feel that one of the reasons StumbleUpon is growing so rapidly in popularity is its ease of use. From the tools menu, you simply select which controls you need, such as Stumble, which when clicked, displays a webpage. The I Like It button is used to vote on a webpage. Incidentally, I encourage you to write a review each time you vote on a webpage, even if it's just a few words - that enhances your standing amongst fellow stumblers. Other controls include the Share button to interact with your Facebook friends and Twitter followers; click on Stumble and you're showed all your connections (people you've imported as contacts) - and you can have group conversations with any of your connections.

Another amazing feature is that you can seamlessly stumble through websites which are available for you to select. Those websites are classified as Channels, and they include YouTube, MySpace, WordPress, CNN, University Sites, Flickr and the Rolling Stones. From the toolbar, simply click on a website's button, for example CNN, and then on Stumble, and that takes you through the pages of the CNN website. And of course there are buttons that enable you to easily share videos and photos. From a personal perspective, stumbling can be a fascinating experience. And from a business standpoint, it can be used as a powerful tool to drive traffic to a user's website if used effectively.

Some Facts and Figures

StumbleUpon can be an incredibly useful source of traffic as evidenced by the following data:

• I was surprised to discover that StumbleUpon gets more daily traffic than Twitter.
• StumbleUpon has 50% of the social media market in the US.
• The top social media website for referral traffic for the period Aug - Sep 2011 was StumbleUpon with over 50% market share.
• Social bookmarking websites comparable to StumbleUpon are Digg, Reddit and Delicious.

When effectively used as a marketing tool, StumbleUpon helps to promote a brand name, and it improves search engine PageRank and boosts traffic. It's also possible to analyse how well your website is performing in relation to the number of StumbleUpon visitors to your website and how they interact with it. However, be mindful that the bounce back rate of that traffic can be high - users do not often spend too much time browsing websites upon which they have stumbled.

And finally, I hope that what I've written has given you an insight into what stumbling is all about, and has answered the question "what is StumbleUpon"

Wishing you every Success!

I run a business called Internet Commerce and I have been operating in the internet industry for over 5 years, and designing websites and blogs is one of the many business areas of IT I am passionate about. My blog is blogs-design.com, and it provides a step-by-step tutorial of how to design a blog using WordPress.

Email: info@onlinepricecomparer.com
Blog: http://blogs-design.com

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Will Social Bookmarking Improve Your Website Traffic?

Ever hear the phrase "A link is a link?" Wonder what it means? In short, it means any link pointing to one of your website pages is beneficial to your site. Instead of spending countless hours on search engine optimization blogs reading the latest theories on what the search engines are going to do next, why not help yourself to a few more links to your websites pages?

All links are not equal but all links are beneficial. Some links carry more weight than others. For example, a link from a PR4 or PR5 page on a website with only a few links pointing out will do your website a lot of good. But just how are you going to get that link?

You can spend hours writing huge amounts of content and just hope another webmaster finds your site and is so impressed with your excellent information that he or she will, without being asked, link to your website. What are the chances of that happening? Has it happened for you yet?

If you are like most people, you will have answered "No" to that last question. For most of us, we have to go out and get our own links. Social bookmarking is one way to accomplish that, along with article submissions, directory submissions, public service announcements, and leaving comments at blogs. All of those link building methods will increase the authority of your website, and therefore your website traffic will increase as more searchers find your website in the search engine listings.

There are quite a few social bookmarking sites with high PR, but a lot more bookmarking websites with PR 0. Do not discount low PR, but make it your goal to get as many links as you can from all bookmarking sites, regardless of page rank.

You can submit manually to social bookmarking websites, but if you are really intent on making money from websites, it is prudent to automate this process. Webmasters have several choices of automated social bookmarking software. Rather than waste your time with reviews, I will just tell you outright that the best bookmarking tool is Bookmarking Demon. This software is robust and has many features which enable submissions to get the same value as manual submissions. Read a Bookmarking Demon review by an experienced user.

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Better Keywords Equals Better SEO

There are a plethora of techniques toted by SEO gurus to be the secret strategy that will flood your website with traffic. Some of them have some merit, but most of them are just hype. The problem that most people get into is that they don't take the time to lay the correct ground work before promoting their site. They just take off working on the secret maneuvers that their current favorite guru is telling them will work.

There are a lot of sites out there that get traffic simply because they are huge sites staffed by hundreds of workers. The bottom line though is that the content on the site is sporadic and does not necessarily have a positive impact on the site itself. Yes, Google does view sites will tons of contents and tons of back links as more reputable sites, but that is just one set of standards that leads to success.

The real way to success that is commonly left untouched is to actually keep each of the pages and content on their site relevant to a handful of specifically chosen keywords that match the intent of the website.

As mentioned above, you have to take the time to first lay down the proper foundation. This means that YOU HAVE TO DO KEYWORD RESEARCH! Don't stop doing research until you have exhausted your options. Start to compile a large list of keywords that are all related to your site's main topic. Break this big list down in to several separate lists that can serve as categories on your site. Each of these categories should be broken down into more specific sub-categories. You should continue this until you cannot go any deeper.

That being said, this will take an insane amount of time. Keyword research is pretty much impossible to do without SEO software unless you want to spend day and night for a few weeks looking at keywords and taking Excedrin. You should find a research tool such as SEO Keyword Builder and use it to do the data collection and number crunching. SEO software can give you the information you need such as how many people are interested in a particular keyword as well as how many website owners are already coming up in the search results for that keyword (competition). It becomes relatively easy to see which keywords are sure-fire successes and removes the errant guesswork. You should also be able to better manage your lists from within the software. This can help aid in breaking your main list down into categorical lists.

The next step, is to take those keywords and create pages that are dedicated to nothing more than a single keyword. The entire content (videos, pictures, text, etc.) found on that page should match the keyword as being the topic. This is a highly relevant page that has little competition and gets a reasonable amount of traffic.

Once you get the page out on the Internet, start promoting it by getting back links. If you did your research right and build the content well, you'll be at the top of the search results in no time flat. The difference here is that you build more applicable content as opposed to building a ton of "hit or miss" content.

With all of the headaches that come with keyword research, you owe it to yourself to invest in SEO Software that can not only free up your valuable time, but give you better results. SEO Keyword Builder is a revolutionary keyword research tool that can and will give you what you need to succeed!

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Benefits of Organic SEO

Many people may wonder what organic SEO is. Organic search engine optimization, also called SEO, is a technique used to optimize a website to gain good search engine rankings without paying the search engines for the placement. Compared to paid advertisement, SEO service has many benefits.

Organic SEO service is affordable

Though there are some companies that can afford pay-per-click programs, there are still some small companies or individuals who have limited budgets. In this case, they can choose organic SEO service to optimize their websites. From my point of view, the biggest benefit of this service is cost effectiveness. Performing organic SEO can help the websites appear on the search result pages without paying for the rankings.

Organically optimized websites attract many people

Though a website can pay some main search engines to get good positions, it does not mean that the website is the best and can attract many people. According to some research, people usually trust the websites which appear naturally on the result pages for they think that if the websites appear on their own, they must have organized content and can provide a good user experience. Therefore, organically optimized websites always get a lot of traffic.

Organically optimized website can have a good ranking for a long time

Paying for positions is not a permanent way to advertise. However, performing organic SEO can help the website appear on the result pages for a long time because a well optimized website gives search engines exactly what they want.

In my next article I will talk about how to perform SEO service.

Esolute.com is an online division of Hitech United Australia Pty. Ltd. It is dedicated in delivering the best seo service through its tailored approach, reviewing each individual's needs on case-by-case basis.
Author: Sharon R Chen
Sharon R Chen is an SEO expert and writes articles on a variety of topics about SEO. She can be contacted via esolute.com or LinkedIn.

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Organic SEO Guidelines

Whether you're just beginning your first website, or have a few and are wondering how to get them on Google's radar, I have some organic SEO guidelines for Search Engine Optimization. You can always pay to advertise on the web, like Facebook and Google AdWords, but using organic search results to their fullest potential is a very smart move on the webowner's end as well.

I'd like to clarify that when I say Google, I mean other search engines also. My tips will help your website overall in rankings online, but Google dominates almost 3/4 of the internet's entire search results, and thus gets my attention and effort. Google is integrated into websites, profiles, social networks, and pretty much everything on the web, so if you have any grudges against them, now is the time to drop them. You won't get anywhere online if you're not trying to please Google's search engine.

There are no proclaimed methods that guarantee any spots on Google's rankings. There's no formula and no cheating that can do to get your site to the top. You can do everything I recommend on this post, but at the end of the day Google will rank you however they see fit. However I can guarantee you that if you follow these steps you will be in great shape in a matter of months.

1. Do your Keyword Research: If you were to only focus on one thing, this would be it. Center each of your blogs or posts around a topic, or string of keywords. A fantastic rule of thumb is to include the keywords in your title, in your first paragraph, and then maybe every other paragraph after that. You can easily do this and still make your content flow, you just need to have an article focused on one topic. Make sure to include your title in the keywords area, along with other related topics discussed. Google has become more sophisticated, integrated, and added more complex numerical linguistic methods into its algorithm recently. Webmasters found out that it's not just the keywords that matter, but the related terms that revolve around your content. Essentially I'm telling you not to try and fool the system, this is exactly what Google keeps making modifications towards. They want honest results, and simply repeating your keywords over and over and over won't do the trick anymore. Google wants substance along with those keywords. A lot of this can be overwhelming, but just remember to include your chosen keywords in each blog and you'll be golden.

2. Use Anchor Texts Efficiently: Anchor text is hyperlinks in blue words that can be anything. Example, have you ever seen someone say "for more info, click here"? I'm telling you to utilize those anchor texts properly instead of settling on "here". Change it to, "for more info, visit MySiteWithInfo!". Search engines look at those links on a page to figure out what the page is about. A bunch of "here"s won't tell them much.

3. Keep Your Word Count Sufficient: Write things with at least 300 words per article is a great rule of thumb to provide content. 300 words is child's play, you'll be fine. Search engines look for meaty content with substance, it's your job to provide it. Write hearty articles.

4. Social Bookmarking: This is huge. If you're not on board with social bookmarking, hurry up! Networking and sharing what you have with others can really boost your traffic. Tweet your posts, share on Facebook, Digg a link, the list goes on. Again, this step is huge. Time consuming, but huge.

5. Article Sites: There are many websites that exist solely to publish your articles for you and create a helpful website for people. Google "free article sites" and you'll have many to choose from. Pick your favorites and sign up. A caution though, many do not tolerate spamming and promotion. Simply give a simple and helpful article, then add in your webpage at the bottom or in the reference box. Having links pointing back to your site out there on the web will help your site's traffic immensely.

6. Blog: Often! This goes up there with keyword research in importance. Make sure that you're putting in a blog a day or at least keeping up with your content. Ads are only around for so long, but your blogs will continue to grow on the internet! They are one of your most powerful weapons in your SEO arsenal. And hey, look at that, they add more credibility to your site as well. People enjoy when there's free and valuable information exposed to them, provide them with that and they'll keep coming back.

7. Track Your Website: With Google Analytics. This is a remarkable program that you can install on your site through html code. It tracks everything you would want to know about your website. How many visitors, how long they stayed, where they're from, what pages are popular, and so on. This is crucial to understanding how people perceive your website. You need to have a Gmail account or Google Profile to access this.

These strategies and methods should give you a great start in fine tuning your website's SEO goals. The longer the website is around, the better it can rank as well, so be patient! Just keep your site busy and productive and spread it around the internet and you'll do great!

Written by Taylor Theis

For my website, with resources, links, and more, visit http://entrepreneur-freemoney.com

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SEO Basics For Website Owners - 5 Proven SEO Tips For Traffic Building

The most important SEO tip I can give you based on my experience, as a professional SEO article writer is that the rule for standard original writing applies to creating SEO content as well. This means, concentrate on creating good content.

What makes good content, you may ask?

Well, simply put, content that is useful, fresh, informative and gets you effective SEO results such as new and repeat website traffic that is relevant to your product or service, which helps you achieve your Internet Marketing goals for greater sales conversions and improves your search engine rankings is good content.

As a website owner, you must understand how search engines function in order to run an effective SEO campaign that drives high quality, relevant traffic to your website, improving its performance and building your online reputation.

1. Search engines and editors function in a similar way, in the sense that they appreciate unique and useful information that is accurate. Thus, it is vital for good SEO writers to present website owners with clear SEO content for all their web pages, limiting it to one topic per page and keeping graphics minimal (only for breaking the monotony of too much text) for capturing reader interest. Besides, too many graphics can slow down a web page loading time, leading to adverse SEO impact for website traffic building resulting in the viewer leaving the web page due to extended page load time.

2. Keyword optimization is vital for good SEO writing so website owners need to research their target audience, know the common search terms used to identify their service or products pitched in the website and use these for creating an effective SEO traffic building campaign. Identify your target market; finalize your website's end objective and combine effective SEO tips for achieving goals of more traffic that are relevant to your business. The best keywords for your website's traffic building that must be used in your SEO content are words your audience would typically use for searching information you want to send out, keeping each web page topic specific and optimized around 1 to 3 keywords or key phrases only. Avoid overuse and sprinkle these through the text naturally as you want to avoid 'stuffing.'

3. Use Hyperlinks wisely for an effective SEO campaign. You have to ensure cross link between different web pages on your website so that visitors find navigation easy on your website and can locate related content effortlessly. Remember not to over-use these links but pay attention to them for wherever you can make the most of them for enhancing your website's SEO content.

4. Pay proper attention to correct use of meta tags properly as the title of your web page should have a clear description containing the primary keyword the web page's text should highlight in the SEO content to follow under it. The meta tag can be defined as a keyword phrase which gives an accurate description of your entire web site if not just the web page in question (provided the site focuses on one niche, which is recommended for best SEO results). It provides a concise explanation of the web content. Limit the web page text to 400 words or less integrating top keyword phrases for effective on page SEO and don't forget to also give alternate text attribute for any graphics or photos used on your web page. Since search engine spiders don't read images, this text attribute helps your web page gain visibility for the relevant images described clearly as well.

5. Combine all the above SEO tips for traffic building that gives you long term results using SEO basics that will increase website prominence for you without much expense. To recap:

• Web content should be unique.
• Naturally integrate well-chosen keywords in website content and the meta tags.
• Remember to cross link relevant and interesting web pages.
• Research the major search engine guidelines for SEO techniques and follow them
• Obtain registration with search engines to always updated on latest SEO trends and tools for traffic building

Hire Deepanjolie Figg, professional Article Writer at http://www.ewriterz.com for enhancing your business presence online.

This Ezine Platinum Article Writer will custom create high quality original articles in your chosen genre for increasing your website traffic!

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Change the Way a Web Hosting Plan Works With Class C IP

Class C IP is the most essential part or you can say the core of SEO hosting websites. the C Class of an IP defines so much about the IP, beginning from its location over a LAN and over the internet if it's a system's IP, else for a website's IP C Class denotes the network information, geographic location of the server and service provider etc.

Class C IP addresses are like the GPS that tracks down your location through your device, here the devise is the IP address of the particular system or a website. Class C is actually the 3rd component of an internet protocol that denotes the address of a website as a pointer to the web server and the system locator for a system over the LAN connected to internet.

· Multiple Class C IPs, from several unrelated C Class ranges are chosen to offer successful back links for the money making site. Every site gets its separate name server, who.is information and rDNS components those are inevitable for the safety of websites, from search engine spiders' vigil gaze.

· The sites are optimized with organic SEO methods in order to meet the SEO standards, i.e graphics and contents with the page flow is analyzed and made convenient enough to be browsed by the search spiders as well as human visitors.

· Successful visits by the search engine spiders bring good value that can be termed as the link value for the money site. Hence the sites have to be in HTML coding along with proper Meta tags and Alt tags that draw the attention of search engines on the internet.

· The Class C IPs make sure to keep the websites safe and out of danger by the search spiders. As each site appears different from others for the search engine, they get high ranks and pass it to the money making site to increase the overall rankings.

· When websites on unrelated IPs across various geographic locations offer links to a money making site, the rank value increases tremendously. Because IPs from different locations make the idea of being completely different and unrelated as well.

· Server uptime and bandwidth have to be above 99% in order to accelerate the performance of all the sites in SEO hosting and fulfilling the reason, behind choosing Multiple Class C IPs for the back linking process.

Type of server is also an integral part of SEO hosting with Class C IPs, in a shared server any hazard faced by the single site can affect the other sharing the same server and hence are very dangerous. So while dealing with sensitive business data, expecting a heavy load of traffic must choose the dedicated or VPS hosting plan for C Class IP Hosting.

About Author:

SEOHost.com is one of the premier portals on the World Wide Web which has been formulated with the intention of providing Class C Ip options for webmasters around the world who seek a way to ensure that their websites reach the top ranks of all major search engines. In this innovative technique of Virtual Dedicated Hosting.

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How to Optimize Your Website

When you have a website that you are using for a business it is important for that site to be found within the search engines. It can be difficult to compete with so many other websites on the internet so optimizing your website in order for it to get brought to the top of the search results is a necessity. You may be wondering how, exactly, does that task get accomplished. It does not have to be complicated, but knowing a little bit of html is required.

When viewing the html code of your website it looks like a bunch of mumbo jumbo at first, but when you learn what the different symbols stand for it makes it a lot easier. All the tags start with

<tag> and end with </tag> So, for the title of your website it would look like this <title>Title Goes Here</title> When choosing your title you want it to have the keywords you want to optimize your website for. Choose keywords that are longer and not too competitive.

You can use tools like Overture or Word Tracker to choose your keywords. These tools will tell you how competitive your chosen keywords are and how many times they are searched for each month. Take the keywords you chose and place them in the title, h1, h2, alt, and meta keyword tags. Sprinkle those keywords throughout the body of your website making sure they are at the beginning and end.

Try to keep the menu on the right side of the page. Search engines read a website from the right down, center down then left down. You want the majority of your keywords in the body of the website not the menu, Keep the density of your keywords between 2%-6% for maximum benefit. You can check this with a keyword density tool on the web. Just do a search and it will come up.

The alt attributes are within the image tag. When you put a keyword within these attributes it will show on the webpage when the cursor is hovering over that image. Using your keywords in some of the text links on your website will also help the optimization of your website.

Some basic html knowledge is needed when optimizing a website but there are plenty of places on the internet where you can learn the basics. Doing the things described in this article will give you the best chance of getting to the top of the search engines. This helps bring targeted visitors to your website and eventually sales for your business.

When you get the hang of all this you can add other keywords to your site and start ranking high in the search engines for those terms as well. It takes time to learn and it takes time to rank highly for your chosen keywords but it is possible to do without having to be too difficult.

Tara Martindale specializes in helping people find the best work at home business opportunities available. Visit Tara's Work at Home Business Opportunities site for details.

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Basic Search Engine Optimization (SEO) Tips for Better Traffic!

Need more traffic to your website? Some simple search engine optimization (SEO) techniques could bring you considerably more traffic with very little effort. You have to work smart and hard when it comes to the marketing platform techniques you use for your home-based business.

First of all, make sure Google and the search engines can figure out what your site is about. You do this in a number of ways. Primarily, make sure your site content is coded in a format that Google can actually read and will index: HTML. Google cannot reliably read text rendered in graphics such as Flash. Use alternate text to describe the photos or images on your site.

Make sure your most important keywords appear in your title tags

And, when you're writing content for your site, cover your topic completely without "stuffing" keywords into it. Getting human visitors to your website is your goal, so make sure they find the information they are looking for, and deliver it to them in a readable manner.

See that your keyword appears a few times in your content, especially in your headings. You can use bold and italic fonts to emphasize important words and phrases.

Focus on writing good content. When you focus on the reader and not a search engine, you will naturally use synonyms and related terms in addition to your keywords. Google will reward you for this with higher rankings in the search results, which means more traffic for you.

Cover your topic completely. Write as much about it as you can, as longer content is usually preferred. However, don't drone on or repeat yourself if you've run out of things to say. Remember that human visitors are the ones you want to keep - don't drive them away with poor quality or repetitive content.

But Wait, There's More

Make sure to link your content to other related content on your site, and when you do, make your keywords and variations the anchor text of your links. Review your site to see that it is easily navigable by both humans and search engine spiders. Creating and submitting to the search engines a file called a "sitemap" is an excellent way to show all your pages to Google and the other engines so they won't overlook any of your content.

Once you have created a site rich with content that search engines can read easily and that delivers value to your site visitors, it's time to start promoting your site by building links to it from other sites.

A few easy ways to get quality links to your site are to create blogs, write press releases, submit articles to directories, and write comments on forums and blogs.

These are but a few basic SEO tips to help you get free web traffic to your website. We want you to Learn to Earn and of course, learn to Play Your Best Game, too.

Alex Singletary has seen that money can be the greatest obstacle in people's path to an abundant life and is driven to help others overcome their circumstances. His knowledge and passion pertaining to this subject was ignited by attending his first financial wealth conference at the age of 14. Alex knows first-hand that great things happen when the intention is in the right place and the desire is great enough. Let Alex show you how to play your best game, visit: http://play-your-best-game.blogspot.com/

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Tips For Getting Listed in DMOZ and Other Directories

A directory is a site that lists other sites. DMOZ is one of the largest, but there others, such as Yahoo's directory, as well as other more specialized directories. The advantage to having your site listed in a directory is that potential customers can find your site easier, and search engines can crawl your site and list it. Here are some basic tips for getting your site in the directory.

1) Submit your site.
Most directories have a means your to submit your site; take advantage of it. This is the easiest and most effective way to get your site listed, and it allows you the most control over how your site is easiest. Just be advised that it may take some time before your site is listed; some directories take up to two months.

2) Have fans.
If people like your site, then they submit the site to directories that they use. This is great as there are a lot of directories that you will never hear about, and your fans will be more than glad to list your site for you. You don't have any control over how your site is listed, but it will get listed.

3) Belong to a group.
There are two general types of groups: rings and drop-downs. Both are people that have decided to ally together in order to better publicize their sites, and automatically enter their members in their directories. Drop-downs have a piece of code that allows you to go to any members' site, and a ring sends you to the next member, the last member, or a random; there is otherwise no real difference between them.

4) Host your site in a place that features a directory.
Some Web hosting companies and marketing sites (such as CafePress) put everyone that they host in a directory. This is a great way to market your site, especially as it may bring customers you didn't even consider to your site.

There are some other ways to join a directories, but these the best ways to join a directory. There are some directories that actively seek out new members, but, due to the randomness of which these work, these are not effective ways to join a directory.

It should be noted that joining a directory is advantageous to your site. As directories are used as ways to see if a site would work for the person looking for something. Because directories are increasingly being used, using a directory could be a major advantage to your site.

Get expert answers and more information on Search Engine Optimization services as well as other expert advice the latest Internet Marketing topics at Marketing-Helpers.com . Marketing-Helpers.com is a resource for business owners, managers, and marketers find the answers and services they need to operate a highly successful Web site. Get advice from experts like Bryan Hornung and we'll show you how the best way for you to connect with a search engine optimization specialist or search engine optimization company to increase web site traffic with a managed search engine marketing services.

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Web Directories - Performance, Purpose, Problems - A General Guide to Web Directories

The path to building a successful web directory is far from a simple task. It requires a certain amount of devotion to take a web directory script and transform it into a heavily used directory. Web directories contain more complexities than meets the eye, and I have learned first hand that the development of a quality web directory is no walk in the park. But a good web directory is worth its weight in gold, for both webmasters & internet surfers alike. Let us enter the world of web directories.

A web directory acts much like a search engine, but on a much smaller scale. Web directories are essentially a categorized index of websites that have been submitted by website owners. Directories normally have search features, allowing users to search through the entire index, just like a search engine. The main differences between a directory and a search engine is that very few directories contain the amount of links that a search engine does. Search engines also collect data from websites, which is used to categorize and rank them. Directories lack the ability to "crawl", or exam websites as search engines due, therefore the only information a directory contains on a particular website is the information that was submitted by the website owner. Most directories use meta tags and keywords to search for websites, where as search engines use complex algorithms that take into consideration much more than meta tags (the value of meta tags in search engines has actually declined). Web directories are not the most popular internet search tools because huge search engines like Google and Yahoo are much more convenient to use and contain a vast amount of resources available to be searched. The largest and most popular web directory is the Open Directory Project (DMOZ), whose links are indexed by Google, Yahoo, and the majority of other search engines. Google and Yahoo both have their own web directories as well. Though independently owned web directories may not be so popular for internet searchers, they do have their benefits for webmasters & surfers alike.

Web directories can have several purposes, it all depends on what the administration's intended goals are. Some web directories are purely advertising hot spots, while others focus on driving targeted traffic to the directory. Some directories are free, some paid, others both. Directories can have broad topics, or specific topics. Lets start with the different types of web directories.

First, we have what is commonly referred to as a "niche" directory. Niche directories have a specific topic, or niche, and the links found within the directory reflect that. Examples of a niche would be automotive directories, sports directories, shopping directories, web promotion directories, etc. Niche directories are most beneficial to internet *searchers; they have a specific topic and therefore *surfers and *searchers have a better chance of finding what they want. In a human edited niche directory, you are very unlikely to find spam sites as well.

We will label the next kind of web directory as a "Free for All" directory. Free for all directories have no specific topic. They are very broad in their category selection and links are usually hidden behind several sub-categories. Free for all websites can benefit webmasters so long as the "no follow" tag is not applied (page rank increase), however it is in your best interest to avoid free for all directories for several reasons. Using a free for all directory to search for a website is more likely than not going to require you to sort through heaps of spam. A lot of free for all directories are not human edited due to the massive amount of link requests they receive, and websites are not carefully examined before being approved into the directory. The link quality of some free for all directories is extremely poor. Also, a lot of free for all directories extract data from other directories; how original. No sense in supporting the lack of creativity or devotion in such web directories. Despite a flood of low quality free for all directories, there are some very good ones available. A well organized, human edited (human edited = higher quality links) free for all directory is a great place to search for websites. It also serves webmasters with increased website exposure and if they are lucky, the directory is indexed by Google and other search engines, therefore improving its ranking on search engine result pages.

The final type of web directories that will be examined are the poorest quality ones. Often referred to as "link farms" these directories are not human edited, due to contain high quality links, lack organization and unique features, and more often than not they become blacklisted from the major search engines. Searching these type of web directories is useless, and it's highly recommended that you do not support such sites. Furthermore, if you are a webmaster, submitting your website to link farms will substantially decrease your popularity amongst search engines. These directories due more harm then good, and consequently give other directories a bad name.

Whether you are submitting a website or searching for one, you will achieve the best results with a high quality niche directory. Webmasters, here are the common submission options for most web directories: Free submission: Submit your website to the directory for free. Simply fill out the form and wait for approval. A "no follow" tag is often placed on free submissions. Regular Submission: A small fee is usually necessary for regular submissions. Regular submissions can sometimes use the "no follow" tag. The main benefit is that submission approval times are significantly faster for regular submissions. Reciprocal Submissions: Free submissions that require a reciprocal link of the web directory to be placed onto the website you are submitting. Reciprocal submissions sometimes use "no follow' tags, but often do not. Cost is free with reciprocal submissions. Featured Submissions: Paid submissions that grant you premium listing (websites listed in special section of category, generally above regular links), fast submission approval, and paid submissions do not place "no follow" tags on your links, meaning you gain a back link for search engine ranking benefits. Featured and regular submission fees are generally charged per year, and prices vary depending on the directory and the traffic it receives.

Web directories have benefits for both webmasters and internet users. For webmasters, web directories main benefit is website exposure. Webmasters submit their websites to directories to increase their exposure. Not only can they receive traffic from people using the directory, but they can also benefit from a back link; a link to their website indexed by Google. Google ranks pages in several ways, but back links is one of the most important. A quality back link to your website increases your Google page rank. Enough quality directory back links, and your on your way to the top spot in Google search results. Bottom line: Web directories can increase your websites exposure by sending targeted traffic your way. For people using web directories as a search tool, web directories can offer you a big advantage over search engines. Search engine indexing is a big contest between website owners and therefore a lot of high quality content gets left out of the search engine result pages. Top results often go to corporations, big business, or highly devoted marketers. What about the little enthusiast and personal websites that contain valuable knowledge otherwise unavailable on the web?

Well, a lot of these quality content websites can be found in web directories. If you are having trouble finding what your looking for in search engines, try searching for a niche directory and I bet you will find what your looking for. Furthermore, using web directories supports smaller businesses and helps the little guy out. Not everyone has the time or money to spend on internet marketing or website promotion, and web directories are a great way for these small websites to gain some exposure. Big search engines have monopolized the internet search market, and it makes the relationship between big search engines and website owners way to critical. Google doesn't like you, and your sales drop 75 %. Now that does not seem right, does it? If more people frequented web directories, directory owners would gain a larger slice of the search engine market.

There is a large number of web directories on the internet today that have been blacklisted by Google. It is best to avoid these directories at all costs; having your link listed there will most likely negatively affect your search engine rankings. But how do you know which directories to submit your URL to and which ones to avoid? These guidelines in rating web directories may help:

1. Organization

- Web Directories should be well organized and categorized.

- Categories should be, neither, too broad nor too narrow. Category organization is important, but a directories search feature holds more value for finding links.

- Links should be easily accessible.

- Links should be posted into the correct category. If they are not, this is a sign of automated link approval, which should never be used in a directory. (Even the largest, most powerful of web directories are human edited).

- Poor quality and spam links should not be accepted into any decent web directory.

2. Advertisements

- A quality directory should contain a free submission option, so it is necessary for directories to offer sponsored listings and sale advertisement space. However, the page should not be cluttered with ads. This is a sign that the directory administration is too focused on making a quick buck than enhancing the internet experience.

- If the directory has a specific topic, or niche, than the advertisements should pertain to that topic. Off topic and irrelevant ads do not belong on niche directories.

3. Page Rank (PR)

- Rumor has it that it's possible to fake some page rank indicators. Make sure your page rank comes from a reliable source when examining the PR of a web directory.

- Page rank is important factor in website popularity. However, directories that boast high page ranks, or have their page rank in the directory name or slogan typically use the page rank factor to compensate for their downfalls. It's like bragging...and you want a modest web directory. Find a directory that shares and uses their page rank to the benefit of directory users, not a directory that clearly lacks in features but boasts a high PR.

- Directories that display website links within a category in descending order of PR are less desirable than those that display links based on popularity (unique hits). Most desirable first, not highest PR; very beneficial to new websites attempting to build initial PR.

4. No Follow Tag

- A web directory that uses "no follow" tags on all links is useless.

- "no follow" tags are acceptable on free submissions. Reciprocal & featured submissions should not be tagged as "no follow" links. This gives value and meaning to featured (sponsored) & reciprocal links, while controlling the amount of links indexed by search engines to a reasonable number.

- In a quality directory, do not fear a "no follow" on your free submission. A good directory brings in targeted traffic, and though you may be missing out on that back link, there is still a lot of potential for increasing traffic.

5. Reviews, Marketing, & Promotion

- Search around for reviews and recommendations on web directories. There are some really good resources when it comes to choosing quality directories.

- A web directory should be marketed to both webmasters & internet surfers. If a directory only attracts webmasters, what kind of web traffic is it likely to bring? Look into how the web directory is promoted and marketed.
These 5 guidelines can help you distinguish between low quality link farms and high quality, effective web directories. I hope this information helps you in your website's marketing and promotion campaign, in terms of website directory submission.

Teal Reid, SYC Automotive Directory Administrator

http://www.sycdirectory.com

Article Source: http://EzineArticles.com/?expert=Teal_List

How to Start Your Own Web Directory

Have you ever run across one of the thousands of home-brewed internet directories and wondered how they came to be? You know, directories in the mold of Yahoo or DMOZ, but run by individuals or small businesses? And, perhaps such directories operate in a niche, such as Home and Garden, or for a particular geographical area like a City Directory. All three of these directories run on the same script...PHP Link Directory, also known as PHPLD. You Can Run Your Own Directory You can run your own directory--it's very easy--by installing one of many ready-made directory scripts. I run a few of my own, and I'll explain here how to get started. Most Popular Script: PHP Link Directory The most popular script for DIY web directories is PHP Link Directory, also called PHPLD. You can Google the phrase "PHPLD" to learn more. PHPLD costs $25 for version 3.3 (most current as of January 2009) if you display a link to PHPLD on all the pages of your directory, or $75 if you want to remove all links to PHPLD. Also, there is a free version (2.2) of PHPLD, but it's older, and quite feature-barren. To get the script, visit the PHPLD website and make payment arrangements there. You may also wish to join the support forums (sorry, but it's another $10 to join the support forums).

Installing the Directory The next step is (gulp!) to install the directory script. You'll need ftp access to your server. Generally speaking, the process involves:

• Copying the script files to your hosting account. You'll need mySQL database services with your hosting account (99.5% of hosting accounts offer this)
• Then, setting file permissions (this is pretty easy to do with any ftp program) for a few files after you upload them.
• You'll need to create a mySQL database on your server.
• Then, simply run the phpLD installation file.

Finding a Theme for Your Directory

If you followed the links above to the directories that I operate, you'll notice that each directory has a different look, or theme. This is done through a special theme or template that you install. There are paid themes and free themes--plenty of the free themes are quite good looking. We have made a few free themes, which you can find at the PHPLD website. Or you can simply Google the phrase "free PHPLD theme", and you can probably find a dozen or so without too much trouble.

How to Install the PHPLD Theme/Template And so, here's how to install the template: Download your free template and unzip it so that you have all the template files (about 30 files, depending on the template) in a single folder. In the case of the Strawberry Fields template, you should have a folder called "strawberry_fields" with all the template files in there. Then, ftp your folder and place it into the folder on your web server where you installed PHPLD within the folder called "templates". See the image just below to see the folder where you should drop your template folder. PHPLD Folders

Activate Your Template Now that you have uploaded your template files, to activate the template, simply log in to the admin section of PHPLD. You log in by going to [http://www.YourDirectory.com/admin] and typing in your log in and password. Then browse to the section SYSTEM, then TEMPLATE MANAGER to select your template.

Promoting Your Directory First, Create Categories For Your PHPLD Installation First, you'll want to create your categories. To create categories the slow way, log in to your admin section and browse to DIRECTORY then CATEGORIES. Once there, hit the button "New Category". You can enter your categories one at a time. The "fast" way to create categories is to find a category dump--a pre-loaded file of hundreds or thousands of categories created specifically to be installed into a PHPLD installation. To find a category dump, you'll need to hunt around Google (use the search phrase "PHPLD category dump"). Once you have the dump, you'll need some fairly good mySQL skills to enter the category dump into your system. If you don't know how to do that, you might ask for some help on the PHPLD forums at the PHPLD main site. How to Promote Your Directory Now, how to promote your directory? You'll want to get the word out so that visitors will come to your site and submit their sites. Well here are some ideas:

• List your directory with the "directory of directories" sites such as vilesilencer.com and directorycritic.com. Both sites offer free basic listings. There are many similar sites, but those two are the biggest.
• For a local directory, put an ad on Craigslist offering free listings to local businesses and sites.
• If you are a forum poster, put a note in your posting signature that you offer free listings in your directory.
• Add some links by yourself--the best directories are chock full of useful sites. Feel free to add your favorite sites to your directory to get it jump-started.

Good luck, and have fun! Here are some examples of web directories that I run in PHPLD: The first is my general directory at . But, PHPLD is quite versatile; for example it can be used for a local City directory, like our Austin Local Business Directory.

The preceding is written by Michael Spada at Medical Website Design Pros, a Medical Website Design firm.

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Difference Between Organic SEO and Search Engine Optimization

Organic SEO is the process of optimizing a website to increase its rankings in unpaid search engine listings. The aims of organic SEO strategies and techniques are to improve company's brand visibility, attract larger and better targeted volumes of search engine users and finally to expand market share. In other words, it refers to manual page optimization which is opposite to automatic submittal and page alteration. It is completely different from the general Search Engine Optimization which is an automated way of optimizing the ranking of the particular website.

Both organic SEO and the general search engine optimization have their importance. They are simultaneously used these days. The general search engine optimization basically follows the concept of pay per click advertisement. It is known to all that organic search listings and general search listings are mostly used by search engine browsers. Many search engine optimization companies prefer organic SEO and are using paid searchers more regularly for various businesses.

While planning a website for organic SEO can take months, however it is crucial to work hard as well as try to make the website to be unique from others. Many good and successful organic listings consist of key words or phrases which are unlikely to find on the other sites. The most important technique is to arrange the words carefully and in a planned manner. Just framing a long list of ineffective words would only move consumers away. The words should be used in a meaningful and subtle manner from the point of view of a great content writer.

Organic SEO is also known as natural organic SEO. SEO experts advise online companies to carry the work of advertisements through this procedure. It saves a lot of money in comparison to pay per click advertisements. The general search engine optimization is completely based on the company's advertising budget, however organic search engine optimization [http://www.rupizmedia.com/seo-services] places the website in the search engines on the basis of relevancy of subject matter given by the client. As the online advertising cost is increasing upwards, we often find remorseful debates happening between the pay per click advertising agencies and the online companies.

Naman Jain is an Internet marketing [http://www.rupizmedia.com/] professional, presently working with Rupiz Media, one of the leading online marketing company offering expert SEO services, pay per click, affiliate marketing services, UK web development services and website designing solutions over the globe.

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The Benefits of Organic SEO (Search Engine Optimization)

If you're going to sell any type of product or service online, you're eventually going to have to optimize your Web site for the Search Engines, in order to boost traffic and sales.

Many years ago, it was quite easy to draw effective traffic, as a good content-driven site, with good products, was enough to get a Web site ranked highly in the Search Engines. The competition has increased one thousand times over since then, with billions of Web sites existing online now, making for some very stiff competition in the area of Search Engine placement and rankings.

This increase in competition has given rise to many different styles, and many different methods of Web site optimization. Optimization is simply the method of making a Web site "Search Engine friendly", by using methods of enhancement that will increase rankings and placement by placing the Web site higher in the SERPS (Search Engine Results Pages).

Everything from software to increase rankings and placement, to Search Engine Management and Marketing Firms exist, with many online merchants becoming confused about what or "whom" to use and how to effectively use the various services to increase rankings and placement.

The real battle seems to exist between those that favor "Organic SEO" as opposed to those that prefer "Non-Organic SEO". The term organic itself is defined by Webster's Dictionary as: instrumental; acting as instruments of nature or of art to a certain destined function or end (Webster's: 1913: 3).

Organic SEO, also called Natural SEO, is the most time consuming, and the most tedious method of optimization for placement and rankings. However, it is prone to longevity of results, as it has a focus on content, meta-tag enhancement using proper descriptions, keyword enhanced copy within the appropriate specified densities of the Search Engines, and link exchanges. In addition, keyword dense reports, articles, and other content materials are usually added in a routine fashion to a site to maintain the densities necessary and increase rankings and placement.

Organic SEO, if done properly in a step-by-step approach, can literally promote increased traffic and rankings for years. It can also contain overall marketing costs, as the use of PPC (Pay Per Click), is not needed as much with this method. The main drawbacks with this type of SEO, however, are the length of time it takes to properly implement all the steps necessary, and the length of time it takes the Search Engines to thoroughly spider and index a site that has implemented Organic SEO.

Non-Organic SEO, also called Artificial SEO, can take many forms, and can use some Organic SEO coupled with other techniques. These techniques can include software generated keyword enhanced pages, some methods of re-directs, whereby traffic is shunted off from other sites, with their permissions, and software generated doorway pages and meta-tag descriptions. There are many different techniques that can be employed including rather controversial ones such as hidden text loaded with keywords, and tiny text.

Overall, Non-Organic SEO methods are quite popular, as it is a much quicker means to rankings and placement. Links might be purchased from "link farms" which are simply services that specialize in the promotion of links to others.

Although Non-Organic SEO can speed up rankings and placement initially, care needs to be given when using any of these methods. If keyword dense pages are automatically generated en masse, the Search Engines might view large sites, with large numbers of such pages as "Search Engine Spammers" and a risk of being banned does exist. In addition, pages may initially place very high, only to drop lower rather quickly, as the Search Engines still place a great emphasis on good content, which is not usually the focus of the Non-Organic type of SEO.

All in all, it really depends upon the overall purpose of a site, and the longevity of results desired by a Web master/site owner. It also depends upon how quickly results and sales are needed. For some seasonal sites, such as holiday-theme sites that only remain up for a few weeks or months, then the quicker method of Non-Organic SEO can be quite effective. On the other hand, if a Web master/site owner promotes a product or service to which they are committed for years, or perhaps a lifetime, then Organic SEO would definitely be the better choice of optimization method.

No matter which type of SEO methods are chosen or implemented, an ongoing campaign of optimization does need to exist, as the parameters that are used for the rankings and placement by the Search Engines, change frequently, and research into current methods needs to be done routinely.

As the old saying goes, "Different strokes for different folks", really applies to Search Engine Optimization and rankings and placement. The whole Search Engine Optimization process is really more art than science, and continues to change daily.

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Vishal P. Rao is the owner of Work at Home Forum, an online community of people who work from home.
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Article Source: http://EzineArticles.com/?expert=Vishal_P._Rao

The Essentials of Organic SEO

Organic SEO is an ethically search engine optimization campaign that does not involve any paid placement program. Using organic SEO, you can bring in traffic to your website through three essential ways - well written content, solid linking structure and strategies, and interactivity among your visitors.

In organic SEO, there will be no paid search listings. You can use money perhaps to improve other aspects of your marketing program, such as website redesign and perhaps to get content (since you will most likely need the help of experienced content writers).

If you are just starting up a company or are still beginning to market your products or services online, organic SEO is your best option. Although it might take some time to feel its results, in time you will be able to feel the growth as you move closer to your SEO goals.

While using organic SEO techniques are free, there are a few things that need to be clarified. For instance, if you are thinking that heading the organic SEO route will bring your overwhelming success overnight, you are terribly wrong.

Some online marketers readily assume that a large SEO goal such as reaching the highest rank for a keyword on Google's SERPs can be achieved in a matter of days. The most that you can do in the fastest possible site is to promote an unknown website using fresh content within a month at the very least.

Feeding your website with fresh and unique content on a regular basis will improve slowly (but surely) your rank in the search engine results. You just have to make sure that your keywords are unique and are seamlessly placed in your content.

Although organic search engine optimization is very effective and is highly adaptable, it takes a lot of hard work to yield anything within a month. You have to remember that high rankings on SERPs take a longer time to accomplish given the constantly changing algorithms of search engines.

Naturally optimizing your website is a product of different efforts working together the moment an internet user looks for a particular topic. The user lands on your website directly from the SERPs page without paying anything for that exposure.

In reality, more internet users give a huge trust value to websites using natural search engine optimization techniques. Users appreciate sites that show up in SERPs more than sites who are not.

If you use organic SEO, you will be able to draw much more traffic compared to aggressive advertising. Having fresh, relevant content and organic optimization techniques will give your website overwhelming benefits.

Organic SEO lets you take advantage of the trust factor that users give you and your website. Users are keen to inorganic SEO and they immediately know that it is paid advertising, making it harder for them to trust such websites.

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Organic SEO And Link Building

Organic SEO or search engine optimization is a slow and steady process. Achieving top rankings takes time and link building is a big part of that effort. If you are to have a successful web site and obtain high search engine rankings you will need quality relevant web sites linking to your web site. The amount and quality of links you need will depend on the competitiveness of the keyword phrases for which you are optimizing. More web masters are focusing on quantity and getting several links fast. This is bad because it can be seen as manipulating the search engines. Check the guidelines for the search engine you are trying to optimize for, this will give you a good idea of what and what not to do.

When obtaining links from other sites focus on the quality of the link. Is the page on topic and relevant to your site? What is the position of the link? Is it off to the side with a bunch of other sites? Does it look natural and like it belongs there? What is the anchor text of the link? These are the questions you need to ask yourself when optimizing off site links. Reciprocal links have some value, but with software that automates the process it seems to have gotten out of hand. Plus do you really want a link on these low quality directory pages? How much value do they add by linking to you?

There are some easy ways to get permanent one way links. Directories are the best first step and may be all you need if your key word term is not competitive. They can also be a good source of relevant traffic. Directories are a human edited trusted link source, look for directories that have a good reputation and are well established. If you can, get listed in a niche directory to increase your relevance.

Companies whose products you use or sell are a good source of links if you can get them. The company whose shopping cart I use has a link to me and all I had to do was ask. Maybe offer a testimonial in exchange for a link back to your web site.

Writing articles is another good way to get incoming links, plus you will gain traffic. There are several free web sites that you can submit articles to. The links are valuable on article pages because there are usually very few links on the page, plus the article will be relevant to your product or service offering.

Write a press release to announce your business, new service offerings, or any news that is important. You may end up getting several links, plus press releases are usually available for a long time on the internet.

Do you want to know the best way to obtain inbound links to your web site? Build a web page this is so great, people will just want to link to it. Sounds easy, we all wish it were that simple. Frequently asked questions or tips pages are good candidates for natural links, if they are useful. Giving useful information is probably the best way to obtain organic links. Don't be afraid to give away some information. We created a common SEO mistakes page to provide useful tips, information and help potential
clients. When your potential client has enough information to make an informed decision they will be ready buy your product or service. Other web sites want to link to good information; that is why it is call the World Wide Web. Don't be a dead end, if you know of a great site let others know about it.

Keep your link building slow, steady and from a variety of sources and keep repeating those steps.

John Tourloukis is the founder of Fast PC Networks an internet consulting and organic SEO company.

Article Source: http://EzineArticles.com/?expert=John_Tourloukis

Organic Search Engine Optimization - Organic SEO Integration And Technologies

Most people think that organic search engine optimization (organic SEO) is about meta tags, keyword stuffing and internal links. While those efforts do help improve rankings and generate traffic, they're often viewed as the only factors in a search engine optimization campaign.

A newer concept coined "organic search engine optimization" or "organic SEO" has taken on a whole new meaning in recent years and has evolved to include everything from psychology, semantics and site usability to interactive elements like video, instant messaging and video games. Other areas of organic SEO study can include everything from link building and navigation to persuasive copy architecture and social marketing integration.

Today there are many powerful Internet marketing tools available online and vary in price from thousands of dollars to completely free. Click Track (no affiliation) makes an excellent product that uses the correlation between hand/mouse and eye movement to track everything a searcher does on any page of your website. It then makes a digital "heatmap" that shows how people are viewing and navigating your website and reveals tons about your page's design, content and usability. One recent study of an affiliate website promoting Nike's showed that a high percentage of searchers were repeatedly clicking on their banner graphic. It revealed that searcher's thought the banner was a link to a new Nike running shoe but got frustrated and left after several attempts at clicking the image. So they changed the banner to an image link and found their bounce rate for that page decrease by almost fifty percent and it was all based on this unique data. This is just one example of the many advanced tools that are used today that provides unique insight into search behavior, but it's usually for a hefty price.

Budget constraints aside, many companies miss golden opportunities when it comes to Internet marketing and forget to focus on the basics like great content, clear communication and clean design. I've recently heard this mindset referred to as "functionalism" and to me it is an integral part of organic SEO and is one of the most accessible and budget friendly. This article for instance, is an example of organic SEO and was designed to hopefully spark your imagination, promote my services and contribute something of value to the web.

The proliferation of this mindset of organic SEO is gaining momentum, especially as search engines like Google continue to try and improve their algorithms that encourage higher standards for website design, development and classification. A most recent and very noticeable example of this would be the new Google quality scores that are currently wreaking havoc for certain people industry wide. The benefits of an organic search engine optimization strategy have a tendency to resist changes to algorithms and continue to evolve on many different levels and encompass a broad range of technology, analytics and methodologies. So next time you're thinking about your Internet marketing mojo, think organically.

Kevin Szprychel - Searchoneweb Is A Chicago Based Organic Search Engine Optimization (Organic SEO) And Web Site Design Firm. http://www.searchoneweb.com

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How Organic SEO Helps Search Engine Ranking

In organic SEO strategy, the question that matters most to businesses is, "Will our target market (in this case, the browsers and internet surfers) find us?" This in turn raises the question of how visible a company or business web site is in the top page rankings. Stated plainly, it is how they are placed in search engine rankings. This top page ranking is doable and achievable through the use of organic SEO (or search engine optimization).

The moment internet users search for something on their favorite browsers, Google, Yahoo or Bing will look for the web pages that will match the topic-and this is where the use of organic SEO methods kick in. The most appropriate and fitting pages in the view of the engine bots will come out first, and those particular web pages will be ranked first. Considering that there are possibly more than a million pages to look into, the it has to go through a step by step process which is known as the algorithm. Each algorithm works in a unique way, but there are rules that govern its use and which is generally adhered to in organic SEO methods.

One of the organic SEO methods used in rankings is about the location and frequency of keywords that can be found on a web page. For this, a top SEO company would utilise an effective tool in its SEO packages: keyword analysis and selection. The right keywords would be generated and embedded in a website content. After using the right organic SEO techniques in optimising a web page, including the web design, it is up to the search engines to do the rest.

Experts in organic SEO would tell their clients that the first thing the engine bots will do is look for the pages containing the keyword, and these pages are considered more relevant than the others. At the same time the engine bots will also look if the keywords that are found at or near the top of a web page. In the same manner, the search engine will consider how often the keywords are mentioned relative to other words. Again, it is assumed that a specific web page that contain many targeted keywords are more relevant that the others. This is where the use of organic SEO boosts a business website's chance of ranking high.

At this point, all three engines, Google, Yahoo and Bing, almost function the same but sometimes the results differ in varying degrees, even with the use of the same organic SEO methods. Some will catalog more pages or with more frequency that others. The end products eventually show different numbers and combinations even with the use of proper organic SEO techniques. A word of caution, engine bots are also configured to disregard or ignore abnormal appearances of keywords on a page.

Lately, the major seo methods are also using the "off the page" ranking measure. This forensic SEO ranking technique, one of the many tools of organic SEO, works through analysis and evaluation of the manner the pages are linked together. The aim is to find out what the pages is all about, and to decide what pages "count" or "matter". The "off the page" feature also monitors the selection results of searches and rearranges the rankings accordingly.

It is important that businesses that want to have a strong online presence should choose the best SEO company. A top SEO company that utilises Organic SEO to meet the needs of its clients is worth its fee, as well as the trust of loyal and satisfied customers.

The author is a search engine optimisation specialist located in Sydney, Australia.

Article Source: http://EzineArticles.com/?expert=Elijah_Jordan_Kim

Getting Started With Organic SEO

Organic search engine optimization (SEO) is a way to draw targeted traffic to your website without investing a lot of money. In fact, you can get started with SEO without investing any money beyond the basic set up of your website and some time.

What Does Organic Mean?

The term "organic SEO" refers to a natural process of getting highly ranked with the search engines so you have a continuous base of targeted traffic. There are a lot of practices that might be used during search engine optimization, but all strategies used in "organic" SEO will be completely natural. They will work over time rather than rending immediate results.

Think of organic farming versus farming that does not earn the use of this term. An organic farm will use completely natural fertilizers and pesticides rather than the chemical-based fertilizers and pesticides used by a non-organic farm. Different feed may also be used for animals on an organic farm.

The same goes for organic SEO. Search engine marketing strategies are used in a completely natural way so they grow with time. This means no black hat tricks to get fast traffic, which would be like the chemical-based fertilizers used to make produce on a farm fatter.

How to Get Started

Learning about keyword research is the best starting place if you want to use organic SEO as one search engine marketing strategy for your website. Keywords are the foundation of SEO and you will never learn how to employ an effective organic SEO campaign without knowledge of how they are used and researched.

You need to know all of this basic information about keywords in order to be successful with any type of SEO strategy:

• What keywords are and how they are used for marketing and traffic building.
• How to research the best keywords for every page of your website.
• How to identify a good keyword from a list of potentially time-wasting keywords.
• How and where to employ keywords on your website and blog for maximum potential.
• How often to use keywords within website content.

Once you understand how keywords are used in your website and know how to find the best keywords for your sites, you can start learning about off-site SEO strategies. On-site SEO is a good start, but you need those off-site strategies to really start reaching your target market.

Do You Need Help?

Most people can learn organic SEO and start applying it rather quickly, but it does take some reading and thinking at first if you don't know anything about it. If you have time for a bit of a learning curve, then there are plenty resources online for learning gradually.

If you don't have time or don't want to wait to start seeing results, then you may opt to hire a professional who already knows all about SEO. They can give your website a big head start while you work on advancing your own knowledge.

The more you know about organic SEO, the faster and easier it is to start seeing results. Just remember that this is not a search engine marketing strategy designed to pay off over night. This is a long term strategy that will gradually build up in terms of results.

You may want to combine organic SEO with other search engine marketing strategies if you need quick results while the long term results are building.

Cheow Yu Yuan is the co-founder of OOm, an online marketing agency providing SEO Singapore service.

Find out more about SEO at OOm Singapore.

Please feel free to republish this article on your website, or distribute it to your friends or clients, as long as you leave the resource box intact.

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Role Of Domain Name In Web Business!

When the business world get global and the technology become hi-tech, internet users are increased and hence internet presence becomes essential for any business. Internet marketing plays an important role to grow any business in the global market. All businessmen give more importance to their trademark and trades instead of domain names in their business. They are more involved in dealing trademarks of their products but the business in internet world deals more with domain names.

A domain name plays a major role in flourishing the business and exposing the products to more and more customers. But still the domain names are neglected by businessman. They still treat the internet role insignificant in their business. They are not aware of the importance of domain name and hence it becomes the minor issue for the business. Special techniques and funds are invested to protect the trade names but no value is given to domain names.

With registration of trademarks, the domain of any business, whether big or small, should also be registered. Neglecting it can be costly in future terms to any business. Some legal companies now recognize this important issue and started advising their customers in this regard. Many smaller businesses do however not realize these facts and should wake up to reality. Many smaller businesses can grow into bigger enterprises over time after giving proper value to their domain names.

Neglecting the domain names a business may end up spending huge amounts on legal costs to protect their interests. Domain name is like a brand in web marketing. Hence the name must be catchy and should represent you and your products appropriately. This is the name through which your business is known over net. This is the word by which your business and your website will be known in the internet marketing. Hence the Key words should be choose from the niche. It should be a unique name. It should be sensible and easy to remember.

These tips will also help you with better search engine placement since a domain name that contains key words related to your product or service will ultimately place better than one that doesn't.

Having an own domain name is the first step to make money online. Your customers will feel more comfortable buying whatever it is that you are selling if you have your own domain name. It makes this will give an image of a trustworthy company rather than with some fly by night operator.

Having a Domain name is the way to success of an online entity. This will create a first impression of your business. You should always aim for the dotcom version of a name, that's what most people will go to after doing a search or after typing something directly into their address bar. You're likely to have more traffic to your website with your own domain name because more people will be returning as they can remember your address and because many search directories such as Yahoo only index websites with their own domain name.

An own domain name means that the address of the web site will be of the form http://www.yourcompany.com. Definitely it sounds more professional and reliable too than hosting some other free sites for the company like

[http://www.somefreewebsite.com/yoursitename]

In short domain names are essential factor to be considered to protect their rights in a world where Internet marketing and web business increase on a daily basis.

REPRINT RIGHTS statement: This article is free for republishing by visitors provided the Author Bio box is retained as usual so that all links are Active/Linkable with no syntax changes.

Author Alok Vats is associated with many SEO activities at AN Info Solutions. They deal with Search Engine Optimization and content management activities.

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Keyword Selection: A Key to Web Success

Keywords are the words search engine users enter into Google's search box. So, if you're looking for baby shower gifts you might type in "baby gifts" and start clicking on links found on page 1 of the search engine results pages (SERPs).

As a web-based business owner, the keywords you select define the topicality of your web site - the products and services you sell and where you sell them. Thanks to localized search, a small boutique on Main Street can target local shoppers and not unqualified prospects in Mozambique.

Your web site should employ a number of keywords because you never know what a search engine user will enter into Yahoo's search box. However, too many keywords, ambiguous keywords and keywords that don't make sense to a search engine spider (also called a bot) will often get a web site slammed, panned and even banned if the search engine "thinks" you're trying to mislead its users.

The objective of any search engine is to deliver the most relevant web sites, ranked according to their relevance. The most relevant site ranks at the top, with sites of decreasing relevance filling up page after page of SERPs. That's why most search engine users never get beyond page 2 or 3 in any SERPs.

If your site doesn't rank in the top tier of SERPs you won't see much organic traffic - visitors who found your site via a search using keywords as part of their query.

Selecting the Right Keywords for Your Web Site

The right keywords deliver more traffic because a link to your web site appears on page 1 of Ask, Bing, Google, Yahoo or any of the other 4,000 search engines crawling the web today. Here's why.

Think of a search engine as an elephantine file cabinet with literally millions of file folders stored in millions of drawers. This is the search engine index - its taxonomy, the way it sorts web sites, blogs and information associated with digital spaces. Your web site will be placed in one of those file folders based on the keywords you use in your HTML code (the code that actually produces the presentation layer of the web site) and the site skin itself.

If you're a certified financial planner, you want to make sure that "certified financial planner" and "CFA" appear in your HTML keyword tag and in the site text itself. Typically, search engine optimizers recommend a keyword density of 2%-3%, though some of these on-line marketers will go as high as 5% meaning that out of every 100 words of site text, five will be keywords.

An overload of keywords should be avoided. It's a practice called keyword stuffing, something search engines frown on.

Start by making a list of intuitive keywords - the keywords that you, the business owner, believe would be entered by search engine users looking for your goods or services. You, better than most, know what your prospects are looking for so start by making a list of 10 to 15 intuitive keywords.

Then do a little research on each one.

The Google Keyword Generator

Use it. It's one of the most valuable tools available to new web site owners:

• The Google Keyword Generator doesn't project results, it delivers actual search terms and phrases entered by Google users in the past 30 days.
• These are real users of the most popular search engine in the world.
• It indicates the number of searches conducted for each keyword or phrase.
• It will expand and refine your list of intuitive keywords.
• It's really simple to use and interpret the data.
• It's Google, for goodness sake.

Enter each of your intuitive keywords and phrases to determine how often these terms were used. Simple changes to your list will make a huge difference in the delivery of visitors to your website through organic search results.

Long-Tail Key Words

Long-tail keywords are typically keyword phrases. The disadvantage to using long-tails is that fewer search engine users enter these keyword phrases. The advantage is that those who DO enter these long-tails see your web site at the top of page one of SERPs.

Example: if you own a bicycle shop that specializes in high-end, Tour de France quality racing bikes, then using "bicycles" as a keyword won't deliver as much traffic as "high quality racing bicycles." Why? EVERY business related to bicycles will use "bicycles" as a search term so your little site may be buried deep in the SERPs, never to be seen be serious biking enthusiasts.

On the other hand, fewer search engine users will enter "high quality racing bicycles" into a search box, but if you use that long-tail, your web site will rank higher. And as a side benefit, you get more qualified buyers - buyers willing to spend a great deal of money on their hobby.

Add a couple of long-tail keywords to your list and track their performance. Your keyword list is always a work in progress with successful keywords added and poorly performing keywords - long-tails or otherwise - dropped.

Local Search Keywords

Local businesses - the ones that line Main Street in your town - are turning to the web more and more thanks to local search.

Local search enables small businesses to target local prospects. A bistro downtown can post that evening's specials for local diners to check out. Search engines offer the option of local search, but you'll help search engines by adding your town's address, including zip code.

If you type in "racing bicycles 78201" you'll see a list of bike shops in that part of San Antonio, Texas. You'll also see a map with "pushpins" providing addresses, telephone numbers and printable directions to the local shops that sell bicycles in zip code 78201.

Be sure to add the name of your community and state, as well. This information should appear as text so it can be read by spiders. If your bike shop's local search information appears in a graphic, it can't be read by search engine bots so it won't do you any good.

Display complete address and other contact information on every page of your site. It increases the likelihood of appear on the top SERPs during a local search and it provides quick information for site visitors who want to pick up the telephone to give you a telephone call.

Think of keywords as the means by which your web site is sorted in that gigantic index called a search engine, whether it's Yahoo, Bing, Google, Ask or any of the other general search engines we all use every day. Choose the right keywords and your site will be placed in the proper "file folder" of the search engine. Choose ambiguous keywords, or conflicting keywords, and search engine bots won't know where to file your site within its index.

With keywords, it's better to be clear than clever so keep it simple, constantly tweak your list, test new keywords against existing keywords and make it a good web business practice to constantly refine the keywords in your HTML code and on site.

Bots aren't bright so explain, exactly, what your web site is about to ensure you're properly indexed. It could well mean the difference between fast growth and business success and a web site with cob webs on the home page.

Which would you rather own?

Ms. Rosendahl has over 19 years experience in systems analysis, hosted applications, and management as well as 13 years experience in web hosting and Internet marketing. Ms. Rosendahl has a Bachelors from Houston Baptist University with a double major in Computer Information Systems and Business Management. Stephanie is the founder and CEO of website hosting firm - GreenHostIt.com green hosting.

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