Tuesday, September 6, 2011

Google +1 Button And How It Influences Your Website

Google has long been the major player in search engine marketing, and that is not going to change any time soon, even though you now live in the age of Web 2.0. Web 2.0 is another name for social networking, and many sites have found success in using it: Twitter, Facebook, Digg. The difference in the old ways and the new ways is that it is easier than ever before to promote content you love with one click and help it to the top of the search engines. There is more exposure for content providers than ever before, and that makes it easier to have something "go viral." What does any of this have to do with Google +1? Plenty.

Google has long been unchallenged when it comes to search engine marketing. Each day practically everyone, who logs on to the Internet, makes Google a destination for quick searches on topics of interest. Part of what makes content rise to the top is how well it has been promoted by other users on the Web 2.0 platform. Now that Google has moved in to this area with its +1 program, the likelihood of it bearing more weight in searches than other content that hasn't been promoted with the easy to use one click option is eminent.

So what should you be doing if you are hoping to get your content seen by more individuals? The answer is simple. Use Google +1 to promote what you have to say whenever you feel the need to say it. As Google moves in to areas of email and social networking while maintaining its near monopoly on search engine results, you have a far better chance of reaching others. One of the best things about Google+ is how easy it is to set up - practically automatic if you've ever had a Gmail account. Many people, who do not care for social networking, will use this feature in addition to those that Facebook and Tweet every day.

After you have added the one click Google+ feature to your website, you can focus more on producing quality content that will ensure the button gets used frequently and to your advantage. Its inclusion not only makes it easy for you to build your content's momentum, but it also makes your site look more professional as well.

The time to be online is now. The reason there are so many websites already out there, with millions more to come each day, is that people understand the opportunities. Leading the charge of opportunity is Google and its + platform. Ignore what this platform can do for you at your own risk, though it is suggested that you don't.

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Article Source: http://EzineArticles.com/?expert=Darren_W_Chow



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