Tuesday, September 27, 2011

Getting Backlinks to Your Website As a Critical SEO Practice

For web dependent businesses, getting backlinks to your website is a top priority. Of course, backlink relationships provide one more benefit that is effectively advertising your site. But as we all know by now, their real importance is in SEO - Search Engine Optimization - the process of driving your website to the top of the search engine page rankings.

There are many components to a web relationship strategy. You'll want to employ them all, from keywords to blog posting. And all also know by now that the number of connections isn't the critical part of the gig. The critical part of the gig is the quality of those connections.

The first component of making yourself visible online is to understand which keywords are significant for your web business. Working with keywords is a juggling act: you need keywords that are commonly searched, but not highly contested by your competitors. But keyword optimization doesn't happen overnight. Generally, you'll need to work at optimizing your keyword usage.

There are many different web forums that can provide important connections to your site. Articles, directories, blogs articles and comments, press releases and social media all provide quality relationships for page rankings. Posts on these sites are more effective when built into a "link wheel", in which your posts are tightly connected to one another, thereby improving their ranking in search engines.

Any strategy to build connections to your site should encompass as many of these methods as possible. You can generate your own written material, but in many cases it's most effective to hire a company that specializes in SEO. These companies generate content within your guidelines and post it where it garners the most attention and highest rankings, and they have experience building link wheels and social media bookmarks.

Of course, however you structure your relationship strategy, content is king. Content quality magnifies whatever relationship building strategy you use, and the higher the quality of your content, the more effective your relationship strategy will be.

A crucial aspect of content quality is just that: quality. Have you ever followed a link and noticed three spelling errors in the first half paragraph? What was your response? Did you buy the product or trust the advice? What if the writing was incomprehensible and the images were blurry? Did you revisit the site?

So does your site need to be the "War and Peace" of wholesale boxer brief vendors? No, but it needs to provide the information that people involved in boxer brief vending might need. Providing a little inside humor or entertainment related to your business isn't a bad idea either. Some SEO specialists suggest providing "list" content (top/bottom ten), which lots of people seem to enjoy reading.

SEO optimization is a challenging game, but a must-do for web-dependent business. Getting backlinks is a top priority. It's doable - it's just good old fashioned hard work.

If you want to get quality backlinks quickly you need to look around a little and obtain a list of websites worth including into your SEO strategy. Thankfully, I've already done this, so you can just visit my blog and get a list of more than 30 sites you can use to get backlinks (the link earlier in the sentence).

Article Source: http://EzineArticles.com/?expert=Adam_Grants



No comments: