Free business directory provides one location for internet users to search for business listings in specific categories. There are free listings of any business on this directory who wants their link displayed. A business who wants special placement can request a featured link on the site.
Since you can place your link on the free link directory without paying for the general listings of links make sure you do not miss out on the opportunity. You do not want your competitors taking the time to place their links on free link directories and you not be listed. The competitors would be getting some of your potential customers possibly due to their visibility on the platform.
After all the user of the directory will be typing in topics they want to search for experts on or service providers so they will be more apt to take action than someone just seeing an ad somewhere out of context. When these searchers want to spend money on a product or service, you want to be in front of their face on the screen listed on the free link directory.
Just think how many potential customers are slipping through your fingers every day that you are not listed in free advertising on the internet. The problem with social media free marketing is that the viewers are there to socialize and not necessarily do business or think about buying items. By displaying your link on a free business directory you are targeting the decision making/purchase seeking potential customer.
Time is a valuable commodity that web users try to save. By searching for a specific type of business on a site like a free link directory, the user gets multiple companies links in one location who perform the same service or sell the same products. This saves the user time and the advertiser time and money to connect with the future customer.
Word of mouth will also occur when the user sees a link, takes action, and gets good customer service. The customer will tell their friends about the business they found on the free link directory. This will bring more business to the advertiser and more users to the directory. This cycle will continue for years as long as quality customer service is provided by the directory and the advertisers.
Save your advertising budget, save the time of placing links in low impacting locations on the web. Come to your future business customers instead of waiting for them to come to you. Post your business link for free on a free link directory. You will be surprised how much of an increase you will find in the traffic to your site and purchases for your service.