5 Incredibly Important Website Traffic Tips

When it comes to the all-important issue of SEO and how to increase website traffic, you really do need an all-around approach. You must have a strategy and your SEO strategy must address from every angle possible, the issue of the things you must do to generate website traffic.

Keyword Research

Keyword research entails studying your product/service, your visitors and the popular search terms used to find the things you offer. Then using that information to select the best possible keywords for what you offer. Keyword research should ideally affect every aspect of your web site as well as how it is developed and promoted for more internet traffic. Even the domain name should be keyword-rich. The reason that keywords are so important is because these are the words that connect you with people searching for the products or services that your web site offers; they increase your website traffic. Imagine how ineffective it would be if the majority of your potential visitors use an informal name for your product while your web site uses only the formal name for the product. You and your customers would in essence be like two ships passing in the night; you would never connect with each other and you would never increase traffic to your website.

Internal SEO

Internal SEO describes every aspect of developing and adjusting your web site to make it optimal for success on the Internet and to drive website traffic. Contrary to what many believe, the foundations of your success on the search engines and in promoting your web site and in more website traffic are laid within your actual web site. A finely tuned web site has the best chances of search engine and Internet promotion success. This principle is true even down to the actual domain name for a web site. When a domain name contains effective keywords, it will always be one of the first sites listed on results pages. Other things that fall within the realm of internal SEO and that increase internet traffic are:

* Keyword-rich domain names
* Keyword-rich meta tags
* Keyword-rich page titles
* Keyword-rich page names
* Keyword rich content

External SEO

External SEO describes the activities that take place outside of your web site in order to gain optimal results in promoting your web site, improving your website traffic and finding success on the search engines. Theoretically, you should have and need to have your web site listed on the major search engines if you want the large volumes of traffic that bring profit. Currently the most important search engines are Google, Yahoo and Bing (formerly MSN). If you manage to get your web site listed in the first few pages of results on any one of these search engines, it will often be the beginning of receiving significantly increased traffic. Several things fall under the category of external SEO and that bring traffic to your website:

* Search engine submission
* Keyword research
* Link-Ins (links to content and pages on your web site)
* Articles on article repository web sites
* Social networking
* Affiliate marketing
* Social networking

Social Networking

Social networking has become so important in the promotion of web sites and in gaining targeted internet traffic that it deserves a category of its own. The amount of free website traffic that you can get from a successful social networking campaign can be potentially explosive! Social networking in itself implies exponential growth with a single friend passing contacts and recommendations on to every friend they know, and those that respond doing the same. In an ideal situation, you want a response to your campaign that takes on a life of its own and gains an unstoppable momentum. Facebook and Twitter are the two most important social networking web sites in existence. These are the places that I recommend you begin your quest for social networking success and targeted website traffic.

Myths & Mistakes

Don't waste time investing in myths. Make it a point to know SEO facts:

Many web sites offer a paid or free service where they offer to automatic submit your web site to 100s of search engines. The bots that they use can offend the search engines and get you black-listed. In addition to this, most people use only the top few search engines when searching for web sites. A targeted approach that gets results is preferable over a broad, unfocused approach that may not bring you any success at all.

Other little-known strategies for SEO include the following:

* Make sure your web site extension matches the country you are targeting
* Store your data in the country you are targeting
* A domain name that is registered for more than one year gives credibility to the site

Author and publisher Ray Baker. Ray provides SEO services, articles, tips and reviews on SEO, increasing internet traffic and related tools. He mentions many other ways to build traffic and makes specific mention at this link of a special source of website traffic tips. If you are presently focussed on traffic, you should also read this article on website traffic fundamentals.

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